Travel Website Hero Section Examples
There are 83 hero sections here, cut from 83 live travel websites such as Getaway, Hopper and Kayak. 67% of the travel sites in the library have a hero section, higher than the 59% across all websites. 96% of them are light-themed and the most common headline fonts are Poppins (3), Montserrat (2) and Inter (2).
At a glance
- Hero sections
- 83
- Sites
- 83 of 123 travel sites (67%)
- Library-wide
- 59% of all websites have one
- Per site
- 1.0 on average
- Light / dark
- 96% light · 4% dark
- Top heading fonts
- Poppins (3), Montserrat (2) and Inter (2)
- Accent colours
- neutral 27blue 21red 10
- Leading sites
- Getaway, Hopper and Kayak
What makes a good hero section on a travel website
The hero has one job: say what the product is and give one clear next step. The best ones pair a short headline with a live product shot or demo, not a stock illustration. Travel sites open with a search or destination hero, then sell with imagery, itineraries and reviews. Compare these examples with hero sections from every industry, or see the full homepages on the travel website templates page.
What these 83 hero sections have in common
On average each one carries 7.7 images or icons, 16.5 buttons and 4.7 links, plus 2.7 form fields. 13% sit on a dark background, and 48% are taller than half their width — most are compact bands rather than full screens. Headlines range from “Stay in the World's Most Remarkable Vacation Homes.” (Plum Guide), “Stillness and Strength: A Novak Djokovic Retreat” (Aman) to “Welcome to Ace Hotel” (Ace Hotel).
7 hero sections worth studying
- Getaway — “Adventure by day, comfort by night.”: Design-forward stays rooted in nature—with the comfort and confidence of Marriott Bonvoy®. View Destinations Postcard Cabins Eastern Catskills (1 buttons, 4 images, background #ffffff).
- Hopper: Stays Flights Cars Deals My Trips Sign In Where Dates Guests Seattle, WA, USA (28 buttons, 58 images, background #ffffff).
- Kayak — “Find the right flight from 100s of sites.”: Flights Stays Cars Flight+Hotel Round-trip 0 bags Edmonton (YEG) Explore destinations Plan a trip Departure - Return 1 Economy Search Ch (7 buttons, 19 images, background #ffffff).
- Airalo — “A better way to stay connected”: Displays different content sections related to Airalo's products and features. Buy eSIMs for affordable, flexible coverage around the world — choose from 200+ locations. Explore eSIM… (10 buttons, 29 images, background #f4ebe2).
- Headout — “The world's best experiences curated just for you”: Search for experiences and cities Burj Khalifa Dubai Vatican Museums Rome Eiffel Tower Paris experiences and cities (0 buttons, 2 images, background #ffffff).
- Going — “Save up to 90% on flights”: Plan trips. Get alerts. Fly for less. Join for free (1 buttons, 12 images, background #fffef0).
- Flighty — “Get the truth when you travel”: The only app that tells you everything about your flight. Get real-time updates, the fastest alerts, and delay predictions so you're always the first to know… (0 buttons, 6 images, background #ffffff).
How to use these hero references
Compare headline length, where the primary button sits and whether the visual is the product itself; then write your own headline in the same number of words. For a travel brand, note how search or destinations lead and how imagery sells before price. Start with Getaway, Hopper and Kayak, click a section to open it at full size and copy its build prompt, palette and fonts.
Related searches
Browse all sections or the full A–Z of popular searches.
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