Off-road SUV pulling the page itself into a crumple

Reference found on Pinterest, saved by Almira Ocampo. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Poster · Reference

Off-road SUV pulling the page itself into a crumple

A clean off-white paper surface is pulled and crumpled toward the left, revealing a grey metallic backdrop behind it with soft shadowed folds. A small silver-and-black 4x4 in profile casts a subtle ground shadow and is attached by a thin red rope to the gathered paper, which shows its pulling power. Most of the page is empty, so the visual gag carries the ad. A deep navy strip anchors the bottom edge.

Palette

#f8f8f8
#e4e4e3
#b7b9bb
#767a81
#96979b
#0b233b

Layout: A small side-view SUV sits right of centre on a white field. A short red rope runs to the left edge, where the page is gathered into dramatic folds. The headline sits centred below the vehicle, and a navy footer band holds the model name bottom-left and the logo with tagline bottom-right.
Typography: Bold navy sans caps for the headline. Small white sans caps in the footer band.

All creative ads for car and bike dealers

minimal
photographic
crumpled paper
tow rope
4x4 SUV
paper page curl
clever
understated
powerful

Make your own version with AI

Add your brand details and pick an AI. The prompt keeps this design's idea and style, and swaps in your brand.

Brand nameWhat you sellOffer or message (optional)Website or handle (optional)Language

Your logo (optional)

Add your logoChoose a file, drop it here, or paste a screenshot (⌘V or Ctrl+V).

I'll attach my logo in the chat instead

Your logo stays in this browser tab. It's never uploaded to our server.

Anything else? (optional)

Open in ChatGPT

Design an original poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1541 px (same shape as the reference).

Art direction to follow:
- The idea: Off-road SUV pulling the page itself into a crumple.
- Look and feel: A clean off-white paper surface is pulled and crumpled toward the left, revealing a grey metallic backdrop behind it with soft shadowed folds. A small silver-and-black 4x4 in profile casts a subtle ground shadow and is attached by a thin red rope to the gathered paper, which shows its pulling power. Most of the page is empty, so the visual gag carries the ad. A deep navy strip anchors the bottom edge.
- Layout: A small side-view SUV sits right of centre on a white field. A short red rope runs to the left edge, where the page is gathered into dramatic folds. The headline sits centred below the vehicle, and a navy footer band holds the model name bottom-left and the logo with tagline bottom-right.
- Typography: Bold navy sans caps for the headline. Small white sans caps in the footer band.
- Colours: #f8f8f8, #e4e4e3, #b7b9bb, #767a81, #96979b, #0b233b (background #f8f8f8, text #0b233b, accent #0b233b).
- Mood and details: clever, understated, powerful, crumpled paper, tow rope, 4x4 SUV, paper page curl.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/1125968649810831-1f53709463e2.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

More Automotive designs

See all