Airplane underside merging into a shark diving below a horizon split

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Poster · Reference

Airplane underside merging into a shark diving below a horizon split

The upper half is bright daylight sky with wispy clouds and the lower half is a flat, near-black navy ocean. A white airliner photographed from below blends seamlessly into a grey shark whose tail sweeps toward the bottom right, hinting at biomimicry. Crisp natural lighting and a stark colour contrast make the hybrid the focal point. The finish is a clean, conceptual photo-composite.

Palette

#020520
#4d87a7
#a1b2bc
#7797a9
#d0d6d9
#3e6c88

Layout: The frame is split horizontally: a cloudy blue sky on top and deep navy sea below. A centred jet seen from beneath has its fuselage turn into a shark's body descending through the lower half. The headline is left-aligned across the split line, the logo mark sits top left, the wordmark top right, and the hashtag bottom left.
Typography: Thin light sans caps for the headline in white; bold sans for the wordmark and hashtag.

All creative ads for travel agencies

photographic
minimal
collage
airplane
shark
sky
ocean
clouds
thoughtful
bold
eco-conscious

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Design an original poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1529 px (same shape as the reference).

Art direction to follow:
- The idea: Airplane underside merging into a shark diving below a horizon split.
- Look and feel: The upper half is bright daylight sky with wispy clouds and the lower half is a flat, near-black navy ocean. A white airliner photographed from below blends seamlessly into a grey shark whose tail sweeps toward the bottom right, hinting at biomimicry. Crisp natural lighting and a stark colour contrast make the hybrid the focal point. The finish is a clean, conceptual photo-composite.
- Layout: The frame is split horizontally: a cloudy blue sky on top and deep navy sea below. A centred jet seen from beneath has its fuselage turn into a shark's body descending through the lower half. The headline is left-aligned across the split line, the logo mark sits top left, the wordmark top right, and the hashtag bottom left.
- Typography: Thin light sans caps for the headline in white; bold sans for the wordmark and hashtag.
- Colours: #020520, #4d87a7, #a1b2bc, #7797a9, #d0d6d9, #3e6c88 (background #020520, text #d0d6d9, accent #4d87a7).
- Mood and details: thoughtful, bold, eco-conscious, airplane, shark, sky, ocean, clouds.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/83035186881720277-bd76235269fd.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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