Travel Agency & Tours Website Design Examples

59 real sites · 1,484 sections

There are 59 travel agency & tours website designs here — live sites that sell trips, tours or expeditions, including Away, Airbnb, Rivian, Bellroy and Komoot — cut into 1,484 sections. 88% use a light theme and 12% a dark one; the most common headline fonts are Airbnb Cereal (2), Graphik (1) and Adventure (1). 38 of 59 open with a hero, 3 show pricing on the homepage and 8 carry testimonials.

At a glance

Sites: 59
Sections captured: 1,484
Light / dark: 88% light · 12% dark
Top heading fonts: Airbnb Cereal (2), Graphik (1) and Adventure (1)
Accent colours: neutral 24orange 9blue 9
Most common sections: features (48), hero (38), showcase (25) and blog (19)
Top industries: Travel (45), Technology (4) and Shopping (3)
Award winners: 9 of 59

What makes a good travel agency & tours website design

Tour and travel-agency sites sell the trip before the price: destination photography, itineraries day by day, small-group or tailor-made options, guides and reviews from past travellers.

What these 59 travel agency & tours websites have in common

Measured from the captures, not opinion — use it to plan a travel agency & tours website against what already works.

Sections they use

48 include features, 38 include hero, 25 include showcase and 19 include blog. 14 answer objections with an FAQ and 15 (25%) close with a dedicated call to action. Read top to bottom, the most common running order is hero → features → footer → showcase → logo cloud. Compare them side by side: features section examples, hero section examples, showcase section examples.

Type and colour

Light layouts lead (88% vs 12% dark). Headlines are most often set in Airbnb Cereal (2), Graphik (1) and Adventure (1). The most common accent hues are neutral (24), orange (9) and blue (9). Every example lists its exact fonts and hex palette on its page.

Page length

The average homepage here is about 6,720px tall at desktop width — roughly 7 screens of scrolling, with Rivian the longest at 11,000px. Open any site to scroll the full-page capture and see where each section falls.

59 travel agency & tours website designs worth studying

Bellroy — “Bellroy puts its heart, soul and countless design hours into helping the world carry with simplicity and ease. Every piece has been deeply considered, for the best of…” 20 sections, headlines in GTUltra, light theme, palette #ffffff and #333333; the homepage runs showcase → features → showcase → about.
Airalo — “Find travel eSIMs for iPhone, iPad, and Android devices in over 200 destinations. Purchase data for countries, regions, or global connection.” 43 sections, headlines in Alexandria, light theme, palette #000000 and #ffffff; the homepage runs hero → features → faq → features.
Wanderlog — “Plan your road trip or vacation with the best free itinerary and road trip planner. Wanderlog lets you to make itineraries with friends, mark routes, and optimize maps…” 16 sections, headlines in Source Sans 3, light theme, palette #6c757d and #ffffff; the homepage runs call to action → features → statement → features.
Lonely Planet — “Lonely Planet has helped people explore the world for over 50 years. View travel guides, expert tips, and itineraries for every budget and travel style.” 39 sections, headlines in ABC Arizona Flare, light theme, palette #0000e5 and #ffffff; the homepage runs hero → blog → features → blog.
Abercrombie & Kent — “Abercrombie Kent is an award winning luxury travel company, offering luxury vacations, private tours and small group adventures worldwide.” 33 sections, headlines in Argent CF, light theme, palette #ffffff and #000000; the homepage runs hero → statement → features → footer.
Kensington Tours — “Kensington's tailor-made journeys are carefully crafted to deliver a personalized adventure like no other. We build in extraordinary, enriching experiences curated just for you and put the best…” 25 sections, headlines in Sang Bleu Sunrise, light theme, palette #fdf9ec and #3a2f3c.

How to use these references for a travel agency & tours website

Organise by destination and trip style, show a day-by-day itinerary for each trip, and put dates, group size and price together on every card. Start with Away, Airbnb and Rivian, open each site at full size and compare their features and hero sections; every reference carries its palette, fonts and a build prompt you can paste into your editor.