AI Tool Website Design Examples

167 real sites · 6,238 sections

There are 167 AI tool website designs here — live sites that sell an AI-powered product, including Cursor, Framer, Notion, Perplexity and ElevenLabs — cut into 6,238 sections. 76% use a light theme and 24% a dark one; the most common headline fonts are Inter (9), Poppins (5) and Satoshi (3). 125 of 167 open with a hero, 44 show pricing on the homepage and 65 carry testimonials.

At a glance

Sites: 167
Sections captured: 6,238
Light / dark: 76% light · 24% dark
Top heading fonts: Inter (9), Poppins (5) and Satoshi (3)
Accent colours: neutral 68blue 46red 14
Most common sections: features (154), hero (125), statement (96) and call to action (82)
Top industries: AI (85), Developer Tools (18) and Marketing (14)
Award winners: 24 of 167

What makes a good AI tool website design

AI products have to prove capability in seconds: a live demo or prompt box above the fold, concrete use cases, trust and data-privacy answers for business buyers, and pricing that scales with usage.

What these 167 AI tool websites have in common

Measured from the captures, not opinion — use it to plan a AI tool website against what already works.

Sections they use

154 include features, 125 include hero, 96 include statement and 82 include call to action. 77 answer objections with an FAQ and 82 (49%) close with a dedicated call to action. Read top to bottom, the most common running order is hero → features → statement → footer → call to action. Compare them side by side: features section examples, hero section examples, statement section examples.

Type and colour

Light layouts lead (76% vs 24% dark). Headlines are most often set in Inter (9), Poppins (5) and Satoshi (3). The most common accent hues are neutral (68), blue (46) and red (14). Every example lists its exact fonts and hex palette on its page.

Page length

The average homepage here is about 8,963px tall at desktop width — roughly 10 screens of scrolling, with Mistral the longest at 11,000px. Open any site to scroll the full-page capture and see where each section falls.

167 AI tool website designs worth studying

Replit — “Describe what you want. Replit builds it. Get a working app or website in minutes. No coding required.” 8 sections, headlines in ABC Diatype Plus, light theme, palette #f6f5f4 and #312e2e; the homepage runs hero → features → showcase → testimonials.
Miro — “Speed up product development from ideation to launch. Align teams, break tool silos, and ship what customers need in one AI-powered visual platform.” 55 sections, headlines in Roobert PRO, light theme, palette #1c1c1e and #f0f0f0; the homepage runs hero → statement → footer.
Apollo — “Apollo is the AI sales platform rebuilt as one connected AI GTM system: data, intelligence, and execution for the entire go-to-market motion.” 60 sections, headlines in Season Mix, light theme, palette #47423d and #000000.
Gong — “Gong Revenue AI OS helps your entire GTM organization win. Drive growth with multimodal revenue signal processing, specialized AI agents, and purpose-built applications.” 53 sections, headlines in Grotesk, light theme, palette #640000 and #081f2c; the homepage runs hero → logo cloud → statement → stats.
Glide — “Introducing GlideOS - an AI software development platform for building internal business software from a spreadsheet, a prompt, or a file. Now you can build beautiful, intelligent, custom…” 56 sections, headlines in Booton Font, light theme, palette #ffffff and #000000; the homepage runs hero → features → call to action → integrations.
Cursor — “Built to make you extraordinarily productive, agents turn ideas into code. Accelerate development by handing off tasks to Cursor.” 44 sections, headlines in Cursor Gothic, light theme, palette #f7f7f4 and #26251e; the homepage runs hero → logo cloud → features → testimonials.

How to use these references for a AI tool website

Let visitors try something in the hero, show real outputs rather than abstract illustrations, and answer 'what happens to my data?' before the pricing table. Start with Cursor, Framer and Notion, open each site at full size and compare their features and hero sections; every reference carries its palette, fonts and a build prompt you can paste into your editor.