Lifestyle Website Statement Section Examples

234 real statement sections from 133 lifestyle websites

There are 234 statement sections here, cut from 133 live lifestyle websites such as Noom, Lyft and Bumble. 44% of the lifestyle sites in the library have a statement section, lower than the 45% across all websites. 95% of them are light-themed and the most common headline fonts are Inter (9), Poppins (5) and Proxima Nova (3).

At a glance

Statement sections
234
Sites
133 of 303 lifestyle sites (44%)
Library-wide
45% of all websites have one
Per site
1.8 on average
Light / dark
95% light · 5% dark
Top heading fonts
Inter (9), Poppins (5) and Proxima Nova (3)
Accent colours
blue 52neutral 25green 14
Leading sites
Noom, Lyft and Bumble

What makes a good statement section on a lifestyle website

Statement sections are a single bold sentence set large — a mission, a belief or a provocation — that breaks up denser content. Lifestyle brands sell a feeling: editorial layouts, generous whitespace and photography over feature lists. Compare these examples with statement sections from every industry, or see the full homepages on the lifestyle website templates page.

What these 234 statement sections have in common

On average each one carries 3.7 images or icons, 1.9 buttons and 3.9 links, plus 0.8 form fields. 11% sit on a dark background, and 19% are taller than half their width — most are compact bands rather than full screens. Headlines range from “Cushioned Dog Harness Size Guide” (Wild One), “WHAT TO EXPECT” (Modern Animal) to “See what real pet parents are saying.​” (Zesty Paws).

7 statement sections worth studying

  • Noom: We’re committed to building a healthier world for everyone. (0 buttons, 0 images, background #ffffff).
  • Lyft — “Transparent earnings on every ride”: The biggest part of your total earnings typically comes from the fare you earn for each ride. (0 buttons, 0 images, background #f1f0ec).
  • Bumble — “Hello. We’re The Love Company.”: We believe love—in all its forms—is the foundation to a happy, healthy life. (0 buttons, 1 images).
  • Patreon: Your world to create Get started Already have an account? Log in (3 buttons, 4 images).
  • Soho House — “Membership unlocks the world of Soho House”: Every House members get access to 48 Houses in 19 countries, everywhere from London to Los Angeles. Whether you’re in your home city or travelling, train… (1 buttons, 0 images, background #fffef7).
  • Indigo Laboratory — “THE INVISIBLE ECHO”: [INTRO] [INTRO] Before the gesture, there is a sound. Before the form, an echo. Indigo gathers these invisible tracesand transforms them into jewelry: five tales exploring… (0 buttons, 8 images, background #f4f3eb).
  • Tinder — “.™It starts with a swipe.™”: Skip to main content Tinder Home Product Subscriptions Safety Support Download Gift Cards Events Language Log in Get the app Create account Someone on Tinder might… (4 buttons, 28 images, background #f0eeee).

How to use these statement references

Compare the length of each statement and the type size; the best are one sentence set very large. For a lifestyle brand, look at editorial layouts and how photography sets the mood before any product. Start with Noom, Lyft and Bumble, click a section to open it at full size and copy its build prompt, palette and fonts.

Related searches

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