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Lohri · Instagram post · Reference

LOHRI wordmark with cut-out bhangra silhouettes

Deep forest-green flat background with a two-tone palette of sand beige and white. The heavy beige letters have dark silhouettes of dancers, a dhol player, a bonfire and wheat stalks cut into them, and the O becomes a sun disc ringed by radiating rays. The finish is flat vector with no gradients, giving a premium, restrained look. A beige footer bar holds icon-led contact details.

Palette

#0b221a
#dfba89
#26362b
#485041
#6c6d5a
#a08e6c

Layout: Centered logo at top, oversized full-width LOHRI wordmark in the middle with a small spaced HAPPY above right, centred two-line tagline below, and a beige contact strip across the bottom. Generous dark negative space above and below.
Typography: Heavy geometric sans caps for the wordmark, widely tracked light sans for HAPPY, clean humanist sans for body; thin serif caps logo.

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minimal
flat
typographic
bhangra dancer silhouettes
bonfire
wheat stalks
sun rays
dhol
festive
elegant
warm

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Design an original Lohri Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: LOHRI wordmark with cut-out bhangra silhouettes.
- Look and feel: Deep forest-green flat background with a two-tone palette of sand beige and white. The heavy beige letters have dark silhouettes of dancers, a dhol player, a bonfire and wheat stalks cut into them, and the O becomes a sun disc ringed by radiating rays. The finish is flat vector with no gradients, giving a premium, restrained look. A beige footer bar holds icon-led contact details.
- Layout: Centered logo at top, oversized full-width LOHRI wordmark in the middle with a small spaced HAPPY above right, centred two-line tagline below, and a beige contact strip across the bottom. Generous dark negative space above and below.
- Typography: Heavy geometric sans caps for the wordmark, widely tracked light sans for HAPPY, clean humanist sans for body; thin serif caps logo.
- Colours: #0b221a, #dfba89, #26362b, #485041, #6c6d5a, #a08e6c (background #0b221a, text #dfba89, accent #dfba89).
- Mood and details: festive, elegant, warm, bhangra dancer silhouettes, bonfire, wheat stalks, sun rays, dhol.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/907967974891325042-8ba508543b07.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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