Black headphones with mountain vistas inside ear cups

Reference found on Pinterest, saved by Hami Farhoumand. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Instagram post · Reference

Black headphones with mountain vistas inside ear cups

Matte black headphones stand on a glossy black floor, lit by a diagonal shaft of light from the top right. Each ear cup opens like a portal onto a sunlit mountain scene, one of them showing a lone figure on a rock. The headline sits behind the product for depth, and a reflection on the floor adds a moody, cinematic finish.

Palette

#030508
#0e1216
#000102
#23272b
#414549
#61686e

Layout: A huge three-line headline fills the upper half, with the headphones layered over it so parts of the letters are hidden. Small labels sit in the top corners, and the body copy, wordmark and arrow CTA are placed at the bottom-left and bottom-right, leaving plenty of dark negative space.
Typography: Massive tight grotesk bold caps in grey-silver gradient; small widely tracked sans caps for labels and the wordmark; light sans for the body copy.

All creative ads for electronics stores

photographic
dark
minimal
luxury
headphones
mountain landscape
spotlight
reflection
premium
cinematic
contemplative

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Design an original Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Black headphones with mountain vistas inside ear cups.
- Look and feel: Matte black headphones stand on a glossy black floor, lit by a diagonal shaft of light from the top right. Each ear cup opens like a portal onto a sunlit mountain scene, one of them showing a lone figure on a rock. The headline sits behind the product for depth, and a reflection on the floor adds a moody, cinematic finish.
- Layout: A huge three-line headline fills the upper half, with the headphones layered over it so parts of the letters are hidden. Small labels sit in the top corners, and the body copy, wordmark and arrow CTA are placed at the bottom-left and bottom-right, leaving plenty of dark negative space.
- Typography: Massive tight grotesk bold caps in grey-silver gradient; small widely tracked sans caps for labels and the wordmark; light sans for the body copy.
- Colours: #030508, #0e1216, #000102, #23272b, #414549, #61686e (background #030508, text #61686e, accent #61686e).
- Mood and details: premium, cinematic, contemplative, headphones, mountain landscape, spotlight, reflection.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/315603886413359155-1c982073703a.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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