Whoop

Whoop (whoop.com) is a website in the Shopping category. Its homepage is captured as 6 sections, top to bottom: hero, statement and footer. The hero leads with “The wearable designed for lasting progress”.

The capture records a palette of #ffffff, #000000, #666666, #808080, #999999 and #4a53ff. The largest share of captured homepage sections uses #000000 as its CSS background. Suggested token roles are #000000 for background and #ffffff for text; check them against the screenshot. Headings are set in Proxima nova, which it also uses for body copy.

Compared with the 159 other Shopping sites in the library, Whoop sits with the 96% that stay light, and the group's most common heading face is Circular, where Whoop uses Proxima nova. The average Shopping homepage here has 7 sections; this one has 6.

Worth studying here: the hero, for the relationship between imagery, type and navigation, the statement block, for large-type rhythm and the footer, for link grouping and legal line. Open any section for its palette, fonts and a build prompt you can hand to Claude, Cursor or v0.

More references: browse all websites.