Carta
WebsitesThe End-to-End Suite Connecting Private Capital
48 sections
Opening…
About this design
Written from the capture data for Carta.
Carta (carta.com) is a website in the Finance category. Its homepage is captured as 7 sections, top to bottom: hero, statement, features, call to action and footer. We also captured its pricing, product, customers, about, sign up and blog pages, plus 3 more. The hero leads with “Private capital, intelligently connected”.
The capture records a palette of #ffffff, #1a1a1a, #656b6b and #a7aaaa. The largest share of captured homepage sections uses #ffffff as its CSS background. Suggested token roles are #ffffff for background and #1a1a1a for text; check them against the screenshot. Headings are set in Sang Bleu Versailles, body copy in Plus Jakarta Sans.
Compared with the 162 other Finance sites in the library, Carta sits with the 91% that stay light, and the group's most common heading face is Inter, where Carta uses Sang Bleu Versailles. The average Finance homepage here has 8 sections; this one has 7.
Worth studying here: the hero, for the relationship between imagery, type and navigation, the statement block, for large-type rhythm and the features block, for how benefits are grouped and paced. Open any section for its palette, fonts and a build prompt you can hand to Claude, Cursor or v0.
More references: browse all websites.
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Sections captured: Hero, Statement, Statement, Features, Call to action, Call to action, Footer, Content, Content, Content, Content, Content, Content, Content, Showcase, Features, Call to action, Content, FAQ, Content, Content, Blog, About, Statement, About, Features, Stats, Content, Call to action, Content, Call to action, Call to action, Call to action, Call to action, Call to action, Content, Content, Content, Content, Showcase, Content, FAQ, Content, Content, About, Content, Content, Content