Tech Startup Website Statement Section Examples

123 real statement sections from 58 tech startup websites

There are 123 statement sections here, cut from 58 live tech startup websites such as Clerk, Zed and Productboard. 54% of the technology sites in the library have a statement section, higher than the 50% across all websites. 74% of them are light-themed and the most common headline fonts are Inter (4), Season Mix (2) and Roobert (2).

At a glance

Live verified metrics
Statement sections
123
Sites
58 of 108 technology sites (54%)
Library-wide
50% of all websites have one
Per site
2.1 on average
Light / dark
74% light · 26% dark
Top heading fonts
Inter (4), Season Mix (2) and Roobert (2)
Accent colours
neutral 18blue 14orange 9
Leading sites
Clerk, Zed and Productboard

What makes a good statement section on a tech startup website

Statement sections are a single bold sentence set large — a mission, a belief or a provocation — that breaks up denser content. Technology companies explain complex products simply — a crisp value prop, architecture diagrams and customer logos. Compare these examples with statement sections from every industry, or see the full homepages on the tech startup website templates page.

What these 123 statement sections have in common

On average each one carries 3.7 images or icons, 0.7 buttons and 1.0 links. 24% sit on a dark background, and 34% are taller than half their width — most are compact bands rather than full screens. Headlines range from “Dependably, we roll along.” (Serverobotics), “A new take on taste” (Bose) to “Why solar professionals choose Aurora” (Aurora Solar).

7 statement sections worth studying

  • Clerk — “ADD-ONS”: More than authentication B2B Authentication, Billing, and Administration. Included in all plans. Add-ons apply to all of your applications. (0 buttons, 0 images, background #0a0a0b).
  • Zed — “Code faster with edit predictions”: Zeta predicts your next edit at keystroke granularity. Open-weight, open-data, and trained on how developers actually work. Learn About Zeta (0 buttons, 1 images).
  • Productboard — “Customer-centric at its core”: Make better-informed product decisions by tapping into relevant customer feedback and requests. (0 buttons, 0 images).
  • Hex — “Make everyone a data person”: Finally — anyone can get data insights grounded in the facts of their business. Hex has a flexible approach to context that earns trust without slowing… (0 buttons, 110 images, background #fffcfc).
  • Arc — “Arc is the Chrome replacement I've been waiting for.”: FYI: Arc receives Chromium updates only. For active security patches and enterprise-grade protection, download Dia instead. Download Arc for Mac Download Arc for Windows MORE DETAILS (4 buttons, 7 images, background #3139fb).
  • Campsite — “Teamwork, meet deep work”: NEW Campsite is winding down Campsite’s founders have joined Notion The new standard for thoughtful team communication — replace noisy chats with focused, organized posts. What… (11 buttons, 58 images, background #ffffff).
  • Expo — “Enterprise teams choose Expo”: Whether you’re modernizing legacy native apps or scaling React Native across your org, Expo helps your team simplify, stabilize, and ship faster - with fewer tools… (0 buttons, 0 images, background #ffffff).

How to use these statement references

Compare the length of each statement and the type size; the best are one sentence set very large. For a technology company, note how complex products are reduced to one clear promise and a diagram. Start with Clerk, Zed and Productboard, click a section to open it at full size and copy its build prompt, palette and fonts.

Related searches

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