UI Discovery

R/GA

Websites

Independent creative innovation company for the…

CategoryPortfolio
StyleLight, Minimal
FontHelvetica Neue
Updated

Build with AI

An original design based on R/GA, with a 2,835-word build brief.

Send these instructions to your AI tool to create the design. They include the selected reference and your choices. You can also attach the screenshot directly.

Continue in your AI tool

ClaudeChatGPTGeminiv0LovableBoltCursor

Long prompts are copied to your clipboard first — paste them in when the tool opens.

Connect an AI tool via MCP
claude mcp add --transport http uidiscovery https://uidiscovery.com/mcp \
  --header "Authorization: Bearer YOUR_API_KEY"

Design briefs over MCP need an API key on a paid plan — create one on your account settings.

Then ask your connected agent to inspect the selected reference and create your chosen output:

Use the uidiscovery MCP server: call get_design_brief({ slug: "r-ga" }) and get_image_plan({ slug: "r-ga" }), look at the preview images, then build an original site for [my brand] that follows the brief. Cite https://uidiscovery.com/sites/r-ga.

Download kit · ProAPI docs

Visit rga.com ↗Download kit ↓

Opening…

About this design

Written from the capture data for R/GA.

R/GA (rga.com) is a website in the Portfolio category. Its homepage is captured as 6 sections, top to bottom: hero, content, features, faq, blog and footer. The hero leads with “AN INDEPENDENT CREATIVE INNOVATION COMPANY FOR THE INTELLIGENCE AGE”.

The capture records a palette of #000000, #ffffff and #3c3b3b. The largest share of captured homepage sections uses #ffffff as its CSS background. Suggested token roles are #ffffff for background and #000000 for text; check them against the screenshot. Headings are set in Helvetica Neue, which it also uses for body copy.

Compared with the 83 other Portfolio sites in the library, R/GA sits with the 77% that stay light, and the group's most common heading face is Inter, where R/GA uses Helvetica Neue. The average Portfolio homepage here has 5 sections; this one has 6.

Worth studying here: the hero, for the relationship between imagery, type and navigation, the features block, for how benefits are grouped and paced and the FAQ, for question length and answer disclosure. Open any section for its palette, fonts and a build prompt you can hand to Claude, Cursor or v0.

More references: browse all websites.

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Sections captured: Hero, Content, Features, FAQ, Blog, Footer