Picnic

Picnic (picnic.app) is a website in the Food & Drink category. Its homepage is captured as 12 sections, top to bottom: hero, features, faq and content. We also captured its contact and security pages. The hero leads with “Supermarkt op wielen”.

The capture records a palette of #f8f8f8, #fcfaf9, #333333, #5b534e, #f8f5f2 and #84817d. The largest share of captured homepage sections uses #ffffff as its CSS background. Suggested token roles are #ffffff for background and #333333 for text; check them against the screenshot. It uses a system font stack.

Compared with the 160 other Food & Drink sites in the library, Picnic sits with the 94% that stay light, and the group's most common heading face is Poppins. The average Food & Drink homepage here has 7 sections; this one has 12.

Worth studying here: the hero, for the relationship between imagery, type and navigation, the features block, for how benefits are grouped and paced and the FAQ, for question length and answer disclosure. Open any section for its palette, fonts and a build prompt you can hand to Claude, Cursor or v0.

More references: browse all websites.