Booking.com
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About this design
Written from the capture data for Booking.com.
Booking.com (booking.com) is a website in the Travel category. Its homepage is captured as 12 sections, top to bottom: call to action, features, showcase, features, showcase, call to action, content and footer. We also captured its about, sign up, blog, docs, contact and shop pages, plus 1 more.
The capture records a palette of #1a1a1a and #ffffff. The largest share of captured homepage sections uses #ffffff as its CSS background. Suggested token roles are #ffffff for background and #1a1a1a for text; check them against the screenshot. Headings are set in Avenir Next, which it also uses for body copy.
Compared with the 122 other Travel sites in the library, Booking.com sits with the 97% that stay light, and the group's most common heading face is Poppins, where Booking.com uses Avenir Next. The average Travel homepage here has 8 sections; this one has 12.
Worth studying here: the closing call to action, for contrast and copy length, the features block, for how benefits are grouped and paced and the showcase, for image scale, grouping and visual emphasis. Open any section for its palette, fonts and a build prompt you can hand to Claude, Cursor or v0.
More references: browse all websites.
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Sections captured: Call to action, Features, Showcase, Showcase, Features, Features, Showcase, Showcase, Showcase, Call to action, Content, Footer, Footer, Content, Content, Content, Content, Blog, Blog, Blog, Content, Content, Footer, Content, Content, Content


