AI image prompts with real visual examples
Study reviewed festival and campaign creatives, then copy a structured prompt that describes the idea, composition, palette and format for your own image.
Browse image prompt examples
Start from a visual direction that already works, then adapt the subject, offer, audience and output format.
How to write better AI image prompts
Use a reference for the visual idea, not as a template to copy. The useful parts are the structure, contrast, hierarchy and format that you can reinterpret for your own brand.
Describe the subject and the job of the image
Say what the image is promoting, who it is for and what the viewer should notice first. A clear purpose gives the model a stronger starting point than a generic request for a beautiful image.
Specify composition, type and palette
Add the layout, focal point, typography direction, colour relationships and negative space. These details are what turn a prompt into an art-direction brief.
Adapt the output to its destination
Choose the format before generating: a portrait social post, a story, a poster, a banner or an email creative. For more design references, explore festival and campaign graphics or use the AI design prompt library.
AI image prompts: FAQ
What are AI image prompts?
AI image prompts are written instructions that describe the subject, composition, mood, typography, palette and format an image model should create. The strongest prompts give the model a clear visual direction instead of a loose list of adjectives.
How do I use an image prompt?
Open a reference, copy its prompt, then replace the brand, subject, offer, audience and output size with your own details. Review the result and refine one variable at a time so the visual idea stays coherent.
Can I use these prompts with different AI image tools?
Yes. The prompts describe the visual direction in plain language, so you can adapt them for the image model you use. You may need to adjust aspect-ratio or typography instructions for a particular tool.