Giant green kite-string spool with silhouetted children flying kites on top

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Makar Sankranti · Instagram post · Reference

Giant green kite-string spool with silhouetted children flying kites on top

Soft light-grey background with a subtle gradient. The focal point is a realistic 3D wooden spool wrapped in green thread, with black silhouettes of children running and flying kites on top of it. Behind it is a muted grey cityscape, with puffy white clouds, two colourful kites and a flock of birds above. The finish is clean, with a teal accent bar at the bottom.

Palette

#e7e7e7
#12560a
#88a7ac
#c6c6c2
#398494

Layout: A large horizontal spool sits centred in the upper-middle as the stage, with a grey skyline behind it and kites and clouds above. The greeting and wish are centred below, the logo is top-left, and a teal footer bar holds the phone number and website.
Typography: Widely letter-spaced high-contrast serif caps for the headline, with a light spaced sans for the word above it; small geometric sans for body text and the footer.

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3d
minimal
illustrated
kite string spool (charkhi)
kites
children silhouettes
city skyline
clouds
birds
joyful
nostalgic
prosperous

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Design an original Makar Sankranti Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Giant green kite-string spool with silhouetted children flying kites on top.
- Look and feel: Soft light-grey background with a subtle gradient. The focal point is a realistic 3D wooden spool wrapped in green thread, with black silhouettes of children running and flying kites on top of it. Behind it is a muted grey cityscape, with puffy white clouds, two colourful kites and a flock of birds above. The finish is clean, with a teal accent bar at the bottom.
- Layout: A large horizontal spool sits centred in the upper-middle as the stage, with a grey skyline behind it and kites and clouds above. The greeting and wish are centred below, the logo is top-left, and a teal footer bar holds the phone number and website.
- Typography: Widely letter-spaced high-contrast serif caps for the headline, with a light spaced sans for the word above it; small geometric sans for body text and the footer.
- Colours: #e7e7e7, #12560a, #88a7ac, #c6c6c2, #398494 (background #e7e7e7, text #12560a, accent #398494).
- Mood and details: joyful, nostalgic, prosperous, kite string spool (charkhi), kites, children silhouettes, city skyline, clouds, birds.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/381046818494109422-22ab338bb3ff.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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