Model in graphic tee taking a mirror selfie on a swipe-style product card

Reference found on Pinterest, saved by Savanna Reardon-Cannaday. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Black Friday · Story · Reference

Model in graphic tee taking a mirror selfie on a swipe-style product card

A light grey background with a crinkled plastic-wrap overlay and bits of masking tape gives a tactile collage feel. The centre shows a dating-app-style swipe card with a warm, natural-light photo of a curly-haired model in a printed white tee. Orange-red accents tie together the headline, prices and heart button. It works as a template, since the body copy is placeholder text.

Palette

#dfdacc
#ccbba7
#f7471a
#b08f78
#3a3734
#81634e

Layout: Huge stacked headline spans the top third, with the second word partly hidden behind a centred product card. The card carousel shows side cards cropped at the left and right edges, round heart and X buttons sit below the main card, and a justified body paragraph fills the bottom.
Typography: Ultra-condensed heavy italic grotesque caps, in orange-red for the first word and charcoal for the second; small clean sans for product labels, with prices in orange and a strikethrough on the old price.

More Black Friday designs for fashion brands, online stores, streetwear brands

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photographic
collage
typographic
swipe cards
heart and X buttons
tape strips
crumpled plastic texture
strikethrough prices
playful
trendy
bold

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Design an original Black Friday Instagram story for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1920 px (story / reel).

Art direction to follow:
- The idea: Model in graphic tee taking a mirror selfie on a swipe-style product card.
- Look and feel: A light grey background with a crinkled plastic-wrap overlay and bits of masking tape gives a tactile collage feel. The centre shows a dating-app-style swipe card with a warm, natural-light photo of a curly-haired model in a printed white tee. Orange-red accents tie together the headline, prices and heart button. It works as a template, since the body copy is placeholder text.
- Layout: Huge stacked headline spans the top third, with the second word partly hidden behind a centred product card. The card carousel shows side cards cropped at the left and right edges, round heart and X buttons sit below the main card, and a justified body paragraph fills the bottom.
- Typography: Ultra-condensed heavy italic grotesque caps, in orange-red for the first word and charcoal for the second; small clean sans for product labels, with prices in orange and a strikethrough on the old price.
- Colours: #dfdacc, #ccbba7, #f7471a, #b08f78, #3a3734, #81634e (background #dfdacc, text #3a3734, accent #f7471a).
- Mood and details: playful, trendy, bold, swipe cards, heart and X buttons, tape strips, crumpled plastic texture, strikethrough prices.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/70437489683710-fbe969fb5c3f.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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