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Black Friday · Email design · Reference

Black Friday Email design: Dark silhouetted armchair in a spotlight

A near-black gradient backdrop with a soft top-down spotlight vignette isolates a dark armchair that almost melts into the shadows. The palette is black, charcoal and white, with a single coral-red accent word and a matching dot in the logo. There is plenty of dark negative space, which builds suspense for a delayed sale. The footer is plain grey with circular outline social icons.

Reference image for inspiration. Editable source files are not included.

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