Gudi fixed to a spade handle in a grassy field

Reference found on Pinterest, saved by Nitin Shendge. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

other-festival · Instagram post · Reference

Gudi fixed to a spade handle in a grassy field

A bright photographic open field sits under a hazy pale-blue sky, with blurred trees on the horizon and soft daylight. A wooden spade stuck in the grass acts as the gudi pole, topped by a red decorated pot and draped with a red cloth with a gold border and a marigold garland. Dark mounds of dug earth suggest breaking ground on new land. The composite is clean and natural, with plenty of airy negative space.

Palette

#f2f8fa
#bdbf6e
#c7d6dc
#8b8e4f
#706939
#4c4525

Layout: A centred text stack with an ornamental divider sits in the upper-middle sky, and the logo is small at the top left. A spade-handle gudi stands on the right third, planted in grass beside freshly dug soil in the foreground.
Typography: Green geometric sans headline in title case; red sans for the greeting paired with a large red flowing script.

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photographic
minimal
gudi
shovel
marigold garland
open land
dug soil
hopeful
fresh
aspirational

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Design an original other-festival Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Gudi fixed to a spade handle in a grassy field.
- Look and feel: A bright photographic open field sits under a hazy pale-blue sky, with blurred trees on the horizon and soft daylight. A wooden spade stuck in the grass acts as the gudi pole, topped by a red decorated pot and draped with a red cloth with a gold border and a marigold garland. Dark mounds of dug earth suggest breaking ground on new land. The composite is clean and natural, with plenty of airy negative space.
- Layout: A centred text stack with an ornamental divider sits in the upper-middle sky, and the logo is small at the top left. A spade-handle gudi stands on the right third, planted in grass beside freshly dug soil in the foreground.
- Typography: Green geometric sans headline in title case; red sans for the greeting paired with a large red flowing script.
- Colours: #f2f8fa, #bdbf6e, #c7d6dc, #8b8e4f, #706939, #4c4525 (background #c7d6dc, text #4c4525, accent #8b8e4f).
- Mood and details: hopeful, fresh, aspirational, gudi, shovel, marigold garland, open land, dug soil.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/516014069826367550-a5026b4d626d.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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