Blurred orange sun orb on soft blue haze

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Black Friday · Carousel · Reference

Blurred orange sun orb on soft blue haze

The grainy off-white background has a soft-focus dusty-blue haze in the upper right and a saturated vermilion orb bleeding off the left edge, like a defocused film photo. The light is diffused and has no hard edges, which gives a dreamy analog-print feel. Oversized cream letters form the focal point and overlap both colour fields. The finish is matte and grainy, with no other decoration.

Palette

#fa5b27
#98b2c0
#dbcec1
#faf6dd
#eeb596
#f69268

Layout: A huge stacked three-line headline sits centred over a large out-of-focus orange circle on the left. The brand name is small at the top left and the date/time block is small and right-aligned at the lower right, with a tiny arrow-style mark above it.
Typography: Heavy grotesque sans-serif caps in cream with tight leading for the headline; the same sans in small, tightly tracked caps for the brand and date.

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Design an original Black Friday Instagram carousel for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px per slide. Make 4 slides that share one style.

Art direction to follow:
- The idea: Blurred orange sun orb on soft blue haze.
- Look and feel: The grainy off-white background has a soft-focus dusty-blue haze in the upper right and a saturated vermilion orb bleeding off the left edge, like a defocused film photo. The light is diffused and has no hard edges, which gives a dreamy analog-print feel. Oversized cream letters form the focal point and overlap both colour fields. The finish is matte and grainy, with no other decoration.
- Layout: A huge stacked three-line headline sits centred over a large out-of-focus orange circle on the left. The brand name is small at the top left and the date/time block is small and right-aligned at the lower right, with a tiny arrow-style mark above it.
- Typography: Heavy grotesque sans-serif caps in cream with tight leading for the headline; the same sans in small, tightly tracked caps for the brand and date.
- Colours: #fa5b27, #98b2c0, #dbcec1, #faf6dd, #eeb596, #f69268 (background #dbcec1, text #fa5b27, accent #f69268).
- Mood and details: rebellious, bold, calm, blurred orange circle, soft gradient orb, grainy texture.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/385409680647179460-01-9a11c8e85dfd.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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