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Creative · Reference

Creative: A floor graphic making a plumber appear to emerge from a retail shelf

A retail aisle is photographed from above, combining stocked shelves with a large floor decal of a worker lying beneath them. The perspective creates a comic trompe-l'oeil effect, making the worker appear trapped under the shelving. Product bottles and shelf price tags establish the store context, while a bright instructional panel introduces an augmented-reality interaction. The palette uses industrial grays, product reds, blue accents, and fluorescent retail lighting.

Reference image for inspiration. Editable source files are not included.