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Carousel · Reference

Carousel: Technical activewear and running campaign presented as an editorial carousel

Build a four-panel campaign system using cobalt blue, burnt orange, pale gray, white, and desert earth tones. Pair close portraiture and running imagery with generous geometric color fields, thin curved line diagrams, coordinates, indexes, and small technical labels. Photograph diverse athletes in lightweight performance apparel against arid landscapes with crisp directional daylight. The finish should feel like a luxury fashion lookbook fused with a performance product manual.

Reference image for inspiration. Editable source files are not included.