Reference found on Pinterest, saved by Dafnet Pedraza. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Valentine's Day · Email design · Reference

Hand with lips drawn in lipstick

The background is a flat pastel blush pink. One hand drawing red lips onto the other hand with a gold-cased lipstick creates a playful 'talking hand' visual. The palette is limited to pink, white and a punchy coral red. Soft, even studio light gives a clean, cheeky e-commerce email look.

Palette

#f7d3ce
#eab49a
#d88b6f
#fcedeb
#cc533f
#97462f

Layout: The upper half holds a stacked, centred text block: a white headline, then a large red discount, then wide-tracked supporting lines. The lower half is a hand-and-lipstick photo cropped at the bottom edge on a flat pink background.
Typography: The headline and body are geometric sans caps with wide tracking. The oversized bold red discount number has a small stacked percent sign and OFF, and red accents highlight key phrases.

More Valentine's Day designs for salons and beauty brands, online stores

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photographic
minimal
typographic
lipstick
hand-drawn lips on hand
pastel pink background
playful
cheeky
romantic

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Design an original Valentine's Day email design for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 600 px wide.

Art direction to follow:
- The idea: Hand with lips drawn in lipstick.
- Look and feel: The background is a flat pastel blush pink. One hand drawing red lips onto the other hand with a gold-cased lipstick creates a playful 'talking hand' visual. The palette is limited to pink, white and a punchy coral red. Soft, even studio light gives a clean, cheeky e-commerce email look.
- Layout: The upper half holds a stacked, centred text block: a white headline, then a large red discount, then wide-tracked supporting lines. The lower half is a hand-and-lipstick photo cropped at the bottom edge on a flat pink background.
- Typography: The headline and body are geometric sans caps with wide tracking. The oversized bold red discount number has a small stacked percent sign and OFF, and red accents highlight key phrases.
- Colours: #f7d3ce, #eab49a, #d88b6f, #fcedeb, #cc533f, #97462f (background #f7d3ce, text #97462f, accent #cc533f).
- Mood and details: playful, cheeky, romantic, lipstick, hand-drawn lips on hand, pastel pink background.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/9710955433523923-a2d416c1868c.gif (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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