Crane lifting a yellow 4 into place while the old 3 lies on the ground

Reference found on Pinterest, saved by laisihua. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

New Year · Instagram post · Reference

Crane lifting a yellow 4 into place while the old 3 lies on the ground

White background with a faint grey line-drawing city skyline and a perspective ground grid. A flat orange-yellow tower crane is the focal point, lowering the new year digit on a cable while the old digit lies flat as a soft grey shadow. Soft drop shadows ground the numerals. The clean corporate palette is limited to charcoal, white and construction yellow.

Palette

#fefefe
#ede8e0
#d1cdc9
#f5ca71
#7d7978

Layout: The logo sits top-left. A script greeting sits above large dark 202 numerals at left-center, and a yellow crane on the right swings the final 4 into place. A grey 3 lies on the ground below it, and the website is centered at the bottom.
Typography: Flowing black script for the greeting; heavy bold sans numerals in a grey gradient with a yellow-orange accent digit; small spaced sans for the URL

More New Year designs for builders and construction companies, real estate businesses

All creative ads for builders and construction companies, real estate businesses

flat
minimal
illustrated
tower crane
city skyline sketch
year numerals
hammer logo
clever
optimistic
professional

Make your own version with AI

Add your brand details and pick an AI. The prompt keeps this design's idea and style, and swaps in your brand.

Brand nameWhat you sellOffer or message (optional)Website or handle (optional)Language

Your logo (optional)

Add your logoChoose a file, drop it here, or paste a screenshot (⌘V or Ctrl+V).

I'll attach my logo in the chat instead

Your logo stays in this browser tab. It's never uploaded to our server.

Anything else? (optional)

Open in ChatGPT

Design an original New Year Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Crane lifting a yellow 4 into place while the old 3 lies on the ground.
- Look and feel: White background with a faint grey line-drawing city skyline and a perspective ground grid. A flat orange-yellow tower crane is the focal point, lowering the new year digit on a cable while the old digit lies flat as a soft grey shadow. Soft drop shadows ground the numerals. The clean corporate palette is limited to charcoal, white and construction yellow.
- Layout: The logo sits top-left. A script greeting sits above large dark 202 numerals at left-center, and a yellow crane on the right swings the final 4 into place. A grey 3 lies on the ground below it, and the website is centered at the bottom.
- Typography: Flowing black script for the greeting; heavy bold sans numerals in a grey gradient with a yellow-orange accent digit; small spaced sans for the URL
- Colours: #fefefe, #ede8e0, #d1cdc9, #f5ca71, #7d7978 (background #fefefe, text #7d7978, accent #f5ca71).
- Mood and details: clever, optimistic, professional, tower crane, city skyline sketch, year numerals, hammer logo.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/9499849209345158-2d287eea49bf.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

More New Year designs

See all