Lit residential high-rise tower in front of a giant rising full moon

Reference found on Pinterest, saved by Bharat Aarambh Legacy. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Karwa Chauth · Instagram post · Reference

Lit residential high-rise tower in front of a giant rising full moon

A deep navy starry night sky with a warm bulb string light swagged across the top. The focal point is a giant glowing full moon rising directly behind a photoreal render of a lit, modern apartment tower with trees and cars at its base. A flat-illustrated couple, the wife in a yellow saree holding a thali and the husband in a red kurta, adds festive warmth at the bottom left. The palette is cool blues with warm window lights and white type.

Palette

#1b2e4c
#777776
#3f4c5d
#e8e4e1
#ababaa
#32281d

Layout: Logos sit in the top corners under a string of fairy lights, followed by a large centred greeting and two lines of centred body copy. The tower render fills the lower centre in front of a huge moon, with an illustrated couple overlapping it at the bottom left and a white contact strip along the bottom.
Typography: Classic serif caps in white for the greeting; the same serif in sentence case for the body; small-caps serif in the footer.

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photographic
illustrated
dark
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night sky stars
string lights
high-rise tower
couple with puja thali
romantic
aspirational
serene

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Design an original Karwa Chauth Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Lit residential high-rise tower in front of a giant rising full moon.
- Look and feel: A deep navy starry night sky with a warm bulb string light swagged across the top. The focal point is a giant glowing full moon rising directly behind a photoreal render of a lit, modern apartment tower with trees and cars at its base. A flat-illustrated couple, the wife in a yellow saree holding a thali and the husband in a red kurta, adds festive warmth at the bottom left. The palette is cool blues with warm window lights and white type.
- Layout: Logos sit in the top corners under a string of fairy lights, followed by a large centred greeting and two lines of centred body copy. The tower render fills the lower centre in front of a huge moon, with an illustrated couple overlapping it at the bottom left and a white contact strip along the bottom.
- Typography: Classic serif caps in white for the greeting; the same serif in sentence case for the body; small-caps serif in the footer.
- Colours: #1b2e4c, #777776, #3f4c5d, #e8e4e1, #ababaa, #32281d (background #1b2e4c, text #e8e4e1, accent #e8e4e1).
- Mood and details: romantic, aspirational, serene, full moon, night sky stars, string lights, high-rise tower, couple with puja thali.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/935059941402008367-b966fbbddbea.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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