Reference found on Pinterest, saved by Sahar Zaitoun. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Eid · Instagram post · Reference

Ram in profile with a crescent moon inside its curled horn

A low-key charcoal-grey backdrop with a moody, desaturated photo of a curly-fleeced ram in right-facing profile under soft rim light. A crisp white crescent moon sits inside the spiral of the horn and forms the focal point. The palette is near-monochrome grey and taupe with white type. The finish is cinematic and restrained.

Palette

#3b3c3d
#0f0c0a
#2c2c2b
#201f1e
#636464
#d3d3d3

Layout: A small centred body paragraph sits at the top above a large centred serif greeting. The ram's head fills the lower right with a white crescent tucked inside the horn's curl. There is a tiny vertical text line on the left edge, a monogram at bottom left, and a script day with the date at bottom right.
Typography: Large, wide high-contrast serif caps for the greeting; a small light sans for the body and vertical text; a brushy script with a bold sans for the date.

photographic
dark
minimal
ram
curled horn
crescent moon
low-key lighting
solemn
spiritual
elegant

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Design an original Eid Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Ram in profile with a crescent moon inside its curled horn.
- Look and feel: A low-key charcoal-grey backdrop with a moody, desaturated photo of a curly-fleeced ram in right-facing profile under soft rim light. A crisp white crescent moon sits inside the spiral of the horn and forms the focal point. The palette is near-monochrome grey and taupe with white type. The finish is cinematic and restrained.
- Layout: A small centred body paragraph sits at the top above a large centred serif greeting. The ram's head fills the lower right with a white crescent tucked inside the horn's curl. There is a tiny vertical text line on the left edge, a monogram at bottom left, and a script day with the date at bottom right.
- Typography: Large, wide high-contrast serif caps for the greeting; a small light sans for the body and vertical text; a brushy script with a bold sans for the date.
- Colours: #3b3c3d, #0f0c0a, #2c2c2b, #201f1e, #636464, #d3d3d3 (background #3b3c3d, text #d3d3d3, accent #d3d3d3).
- Mood and details: solemn, spiritual, elegant, ram, curled horn, crescent moon, low-key lighting.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/89931323804962970-b94ef70599d3.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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