Red Indian post box tied with a rakhi thread linking soldiers and family

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Raksha Bandhan · Instagram post · Reference

Red Indian post box tied with a rakhi thread linking soldiers and family

The background is a soft white-to-light-grey gradient with a gentle vignette. A glossy 3D red cylindrical post box with a black base is the only saturated element, set against monochrome line sketches of soldiers with rifles in a mountain scene and a family at home. A yellow-orange thread with red tassels passes through the box to link the two scenes. The overall look is clean and conceptual, with a soft shadow under the box.

Palette

#ecf0f3
#dbe0e4
#c5b9b6
#d33136

Layout: A 3D red post box sits at the centre, flanked by grey pencil sketches of soldiers on the left and a family on the right, joined by a golden rakhi thread. A script greeting sits top-centre, the logo top-left, the headline and subline are centred below the box, and contact details and social icons fill the footer.
Typography: The greeting mixes quirky hand-drawn lettering with a rakhi ornament; the headline is in spaced sans caps with bold key words, and the contact details use a clean sans.

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minimal
illustrated
3d
red post box
rakhi thread
soldiers line sketch
family sketch
rakhi
emotional
warm
patriotic

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Design an original Raksha Bandhan Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Red Indian post box tied with a rakhi thread linking soldiers and family.
- Look and feel: The background is a soft white-to-light-grey gradient with a gentle vignette. A glossy 3D red cylindrical post box with a black base is the only saturated element, set against monochrome line sketches of soldiers with rifles in a mountain scene and a family at home. A yellow-orange thread with red tassels passes through the box to link the two scenes. The overall look is clean and conceptual, with a soft shadow under the box.
- Layout: A 3D red post box sits at the centre, flanked by grey pencil sketches of soldiers on the left and a family on the right, joined by a golden rakhi thread. A script greeting sits top-centre, the logo top-left, the headline and subline are centred below the box, and contact details and social icons fill the footer.
- Typography: The greeting mixes quirky hand-drawn lettering with a rakhi ornament; the headline is in spaced sans caps with bold key words, and the contact details use a clean sans.
- Colours: #ecf0f3, #dbe0e4, #c5b9b6, #d33136 (background #dbe0e4, text #d33136, accent #d33136).
- Mood and details: emotional, warm, patriotic, red post box, rakhi thread, soldiers line sketch, family sketch, rakhi.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/88312842687502097-287768db5189.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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