Motichoor laddoo shaped as a kettlebell with an iron handle

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Diwali · Instagram post · Reference

Motichoor laddoo shaped as a kettlebell with an iron handle

A smooth gradient runs from peach at the top to pale grey at the bottom and makes a clean studio backdrop. The hero is a photoreal orange laddoo decorated with pistachio and almond slivers and a silver leaf. A dark gunmetal kettlebell handle is composited onto it, with an orange collar joining the two. Soft top lighting casts a gentle shadow and a floor reflection. The orange of the sweet is repeated in the headline accent.

Palette

#f5d8a4
#dad1c2
#f0712b
#ddac7f
#8e816f
#c6552d

Layout: Centred vertical stack: a two-line headline in the upper third, the laddoo-kettlebell hero in the middle with a soft reflection below, and the offer line centred at the bottom. The logo sits alone in the top-right, with generous negative space around the hero.
Typography: Heavy geometric sans caps for the headline, with the second line in orange; condensed bold sans for the offer, with an oversized 50% figure.

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Design an original Diwali Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Motichoor laddoo shaped as a kettlebell with an iron handle.
- Look and feel: A smooth gradient runs from peach at the top to pale grey at the bottom and makes a clean studio backdrop. The hero is a photoreal orange laddoo decorated with pistachio and almond slivers and a silver leaf. A dark gunmetal kettlebell handle is composited onto it, with an orange collar joining the two. Soft top lighting casts a gentle shadow and a floor reflection. The orange of the sweet is repeated in the headline accent.
- Layout: Centred vertical stack: a two-line headline in the upper third, the laddoo-kettlebell hero in the middle with a soft reflection below, and the offer line centred at the bottom. The logo sits alone in the top-right, with generous negative space around the hero.
- Typography: Heavy geometric sans caps for the headline, with the second line in orange; condensed bold sans for the offer, with an oversized 50% figure.
- Colours: #f5d8a4, #dad1c2, #f0712b, #ddac7f, #8e816f, #c6552d (background #f5d8a4, text #c6552d, accent #f0712b).
- Mood and details: witty, energetic, warm, laddoo, kettlebell, visual pun.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/812477589069223748-81d208a31af8.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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