Word BOOM with its two O's replaced by lit anar flowerpot crackers

Reference found on Pinterest, saved by Raju. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Diwali · Instagram post · Reference

Word BOOM with its two O's replaced by lit anar flowerpot crackers

Solid warm yellow background with no texture. Two green polka-dot flowerpot crackers wrapped in red star-print bands stand in for the O's, and bright white-gold sparkler bursts erupt from their tops. The art is a flat vector illustration with a light glow on the sparks, and the anti-noise message relies on the visual pun.

Palette

#fcce09
#d6b633
#bc8320
#fdfdf9
#fbe35a

Layout: Centred typographic lockup in the upper-middle: a small lead-in line above the huge white word, with the tagline and greeting below it. The rest is generous flat yellow negative space, with the brand handle and slogan centred at the bottom.
Typography: Heavy white geometric sans caps with a soft drop shadow for the hero word; clean humanist sans in dark grey for the supporting lines.

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typographic
flat
bright
playful
flowerpot crackers (anar)
sparkles
wordplay letter replacement
witty
cheerful
energetic

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Design an original Diwali Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Word BOOM with its two O's replaced by lit anar flowerpot crackers.
- Look and feel: Solid warm yellow background with no texture. Two green polka-dot flowerpot crackers wrapped in red star-print bands stand in for the O's, and bright white-gold sparkler bursts erupt from their tops. The art is a flat vector illustration with a light glow on the sparks, and the anti-noise message relies on the visual pun.
- Layout: Centred typographic lockup in the upper-middle: a small lead-in line above the huge white word, with the tagline and greeting below it. The rest is generous flat yellow negative space, with the brand handle and slogan centred at the bottom.
- Typography: Heavy white geometric sans caps with a soft drop shadow for the hero word; clean humanist sans in dark grey for the supporting lines.
- Colours: #fcce09, #d6b633, #bc8320, #fdfdf9, #fbe35a (background #fcce09, text #bc8320, accent #d6b633).
- Mood and details: witty, cheerful, energetic, flowerpot crackers (anar), sparkles, wordplay letter replacement.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/80994493293080636-79b4c705c11d.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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