Color-wheel letter O in HOLI with three bowls of gulal

Reference found on Pinterest, saved by Abhishek. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Holi · Instagram post · Reference

Color-wheel letter O in HOLI with three bowls of gulal

The white background is washed with soft pastel pink, mint and yellow powder clouds that fade out to the edges. The focal point is a 12-segment rainbow colour wheel standing in for the O, a designer's in-joke. Below it, three glossy brass bowls hold heaped magenta, cyan and orange powder, with stylised teardrop splashes and tiny confetti dots bursting upward. The finish is clean and airy, with soft drop shadows under the bowls.

Palette

#fcf7fc
#c2c6c6
#719281
#d64b6a
#e2c357
#000000

Layout: Huge black HOLI wordmark centred, with the O swapped for a segmented colour wheel and a small red pill tag reading Happy above it at the left. Three gulal bowls sit centred in the lower third with a two-line centred message below, and a small avatar handle and designer credit sit in the top corners.
Typography: Heavy black geometric sans caps for the wordmark; a script-free rounded sans inside the pill tag; light geometric sans for the body and credits

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joyful
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fresh

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Design an original Holi Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Color-wheel letter O in HOLI with three bowls of gulal.
- Look and feel: The white background is washed with soft pastel pink, mint and yellow powder clouds that fade out to the edges. The focal point is a 12-segment rainbow colour wheel standing in for the O, a designer's in-joke. Below it, three glossy brass bowls hold heaped magenta, cyan and orange powder, with stylised teardrop splashes and tiny confetti dots bursting upward. The finish is clean and airy, with soft drop shadows under the bowls.
- Layout: Huge black HOLI wordmark centred, with the O swapped for a segmented colour wheel and a small red pill tag reading Happy above it at the left. Three gulal bowls sit centred in the lower third with a two-line centred message below, and a small avatar handle and designer credit sit in the top corners.
- Typography: Heavy black geometric sans caps for the wordmark; a script-free rounded sans inside the pill tag; light geometric sans for the body and credits
- Colours: #fcf7fc, #c2c6c6, #719281, #d64b6a, #e2c357, #000000 (background #fcf7fc, text #000000, accent #d64b6a).
- Mood and details: joyful, clever, fresh, color wheel, gulal bowls, powder splash, paint droplets, confetti dots.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/789818853449867336-57e2cbfde9fd.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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