Oversized vermilion tilak with rice grains

Reference found on Pinterest, saved by Ishita Mukherjee. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Bhai Dooj · Instagram post · Reference

Oversized vermilion tilak with rice grains

A cream textured-paper background carries faint line-art paisley swirls in a pale beige. The focal point is a glossy vertical tilak shape in an orange-red gradient with white rice grains near its base. It is accented by a small round kumkum bowl with a gold rim. Thin red and orange zigzag and scallop borders give it a handcrafted festive finish.

Palette

#f2f1d6
#dfcab1
#f04f30
#d31c11
#dea28d

Layout: Centred symmetric stack: logo at top, a tall vertical tilak shape as the hero in the middle, then a two-line tagline beside a small kumkum bowl icon, the large greeting and URL at the bottom, finished with decorative zigzag rules. There is plenty of cream negative space.
Typography: Red serif wordmark with tiny spaced caps; the tagline is set in a plain black sans; the greeting uses widely tracked red serif caps.

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minimal
illustrated
traditional
tilak
rice grains
kumkum bowl
line-art swirls
zigzag border
serene
festive
elegant

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Design an original Bhai Dooj Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Oversized vermilion tilak with rice grains.
- Look and feel: A cream textured-paper background carries faint line-art paisley swirls in a pale beige. The focal point is a glossy vertical tilak shape in an orange-red gradient with white rice grains near its base. It is accented by a small round kumkum bowl with a gold rim. Thin red and orange zigzag and scallop borders give it a handcrafted festive finish.
- Layout: Centred symmetric stack: logo at top, a tall vertical tilak shape as the hero in the middle, then a two-line tagline beside a small kumkum bowl icon, the large greeting and URL at the bottom, finished with decorative zigzag rules. There is plenty of cream negative space.
- Typography: Red serif wordmark with tiny spaced caps; the tagline is set in a plain black sans; the greeting uses widely tracked red serif caps.
- Colours: #f2f1d6, #dfcab1, #f04f30, #d31c11, #dea28d (background #f2f1d6, text #d31c11, accent #f04f30).
- Mood and details: serene, festive, elegant, tilak, rice grains, kumkum bowl, line-art swirls, zigzag border.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/785174516319919159-b320d3e3ec02.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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