Elongated cartoon tiger grinning with a flower in its mouth

Reference found on Pinterest, saved by Brandon. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Lunar New Year · Poster · Reference

Elongated cartoon tiger grinning with a flower in its mouth

A clean white background with a flat two-colour illustration in vivid orange and deep green and no shading. The focal point is a whimsical, oddly proportioned tiger with blob stripes, a wide toothy grin and a peach blossom held on a stem. Rounded, puffy shapes and thick bubbly lettering create a friendly, sticker-like finish. The bold limited palette and generous white space make it graphic and modern.

Palette

#fc9a04
#fefefd
#1c7103
#49c464
#8cd99c
#d5e9c9

Layout: A green outlined Chinese greeting spans the top. Below it, a huge boxy orange tiger with long columnar legs fills most of the frame, the English message sits in a white patch on its body, and a tiny brand mark is at bottom right on the white background.
Typography: Chunky rounded outlined Chinese characters in green; bouncy hand-drawn bubble caps for the English message; small bold rounded wordmark

illustrated
flat
playful
bright
tiger
plum blossom
bubble lettering
joyful
playful
cheerful

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Design an original Lunar New Year poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1523 px (same shape as the reference).

Art direction to follow:
- The idea: Elongated cartoon tiger grinning with a flower in its mouth.
- Look and feel: A clean white background with a flat two-colour illustration in vivid orange and deep green and no shading. The focal point is a whimsical, oddly proportioned tiger with blob stripes, a wide toothy grin and a peach blossom held on a stem. Rounded, puffy shapes and thick bubbly lettering create a friendly, sticker-like finish. The bold limited palette and generous white space make it graphic and modern.
- Layout: A green outlined Chinese greeting spans the top. Below it, a huge boxy orange tiger with long columnar legs fills most of the frame, the English message sits in a white patch on its body, and a tiny brand mark is at bottom right on the white background.
- Typography: Chunky rounded outlined Chinese characters in green; bouncy hand-drawn bubble caps for the English message; small bold rounded wordmark
- Colours: #fc9a04, #fefefd, #1c7103, #49c464, #8cd99c, #d5e9c9 (background #fefefd, text #1c7103, accent #49c464).
- Mood and details: joyful, playful, cheerful, tiger, plum blossom, bubble lettering.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/774124929323437-b42b6963714f.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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