Two hands passing a patterned black matchbox above a table of retro matchboxes

Reference found on Pinterest, saved by Talin Chauhan. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Diwali · Instagram post · Reference

Two hands passing a patterned black matchbox above a table of retro matchboxes

A saturated vermilion studio wall behind a table draped in mustard-gold brocade, shot with soft, even front light. The focal point is two women's hands in red and green glass bangles, one with a henna dot on the palm, exchanging a black matchbox printed with a white kolam pattern. Below, open vintage-illustrated matchboxes sit among betel leaves, a lit clay diya and orange marigold heads. The finish is warm, nostalgic and retro-Indian, like a props-led product still life.

Palette

#b73311
#d93511
#cb6c2b
#98210c
#42260f
#701f0d

Layout: The title block sits centred in the top third: a small Devanagari line, a large arched wordmark, then a small Latin line. Two hands meet in the centre passing the hero box, and a table styled with product boxes, a diya and marigolds fills the bottom third.
Typography: Chunky retro slab display caps in cream-gold with a deep drop shadow and slight arc; small bold Devanagari and sans caps; vintage label lettering on the boxes

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photographic
retro
traditional
bright
matchboxes
diya
marigold
betel leaves
glass bangles
kolam pattern
nostalgic
warm
festive

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Design an original Diwali Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Two hands passing a patterned black matchbox above a table of retro matchboxes.
- Look and feel: A saturated vermilion studio wall behind a table draped in mustard-gold brocade, shot with soft, even front light. The focal point is two women's hands in red and green glass bangles, one with a henna dot on the palm, exchanging a black matchbox printed with a white kolam pattern. Below, open vintage-illustrated matchboxes sit among betel leaves, a lit clay diya and orange marigold heads. The finish is warm, nostalgic and retro-Indian, like a props-led product still life.
- Layout: The title block sits centred in the top third: a small Devanagari line, a large arched wordmark, then a small Latin line. Two hands meet in the centre passing the hero box, and a table styled with product boxes, a diya and marigolds fills the bottom third.
- Typography: Chunky retro slab display caps in cream-gold with a deep drop shadow and slight arc; small bold Devanagari and sans caps; vintage label lettering on the boxes
- Colours: #b73311, #d93511, #cb6c2b, #98210c, #42260f, #701f0d (background #d93511, text #42260f, accent #98210c).
- Mood and details: nostalgic, warm, festive, matchboxes, diya, marigold, betel leaves, glass bangles, kolam pattern.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/7740630606303957-d4e1988c3f21.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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