Product pack mascot teaching at a chalkboard

Reference found on Pinterest, saved by Sérgio Rocco. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Teachers Day · Instagram post · Reference

Product pack mascot teaching at a chalkboard

Photoreal empty classroom with a beige wall and green chalkboard, lit by warm late-afternoon sunlight casting diagonal window shadows. The hero is a bright green snack/food pack given cartoon legs, white gloves and sneakers, holding a wooden pointer toward chalk comparison text with a tick and cross. Wooden desks in soft focus frame the foreground. Warm, muted palette makes the saturated green pack pop.

Palette

#5d503a
#938061
#746a4f
#403824
#e0d4be
#b3a086

Layout: Brand logo top centre flanked by phone and website icons in the top corners; tagline and large greeting centred below; chalkboard fills the middle with the 3D pack character standing lower right pointing at it, with desks framing the bottom corners.
Typography: Elegant thin display serif with swashy caps for the greeting; small clean geometric sans for tagline and contacts; hand-drawn chalk script on the board.

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3d
photographic
playful
chalkboard
classroom desks
pointer stick
anthropomorphic product pack
tick and cross marks
sunlight shadows
witty
warm
nostalgic

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Design an original Teachers Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Product pack mascot teaching at a chalkboard.
- Look and feel: Photoreal empty classroom with a beige wall and green chalkboard, lit by warm late-afternoon sunlight casting diagonal window shadows. The hero is a bright green snack/food pack given cartoon legs, white gloves and sneakers, holding a wooden pointer toward chalk comparison text with a tick and cross. Wooden desks in soft focus frame the foreground. Warm, muted palette makes the saturated green pack pop.
- Layout: Brand logo top centre flanked by phone and website icons in the top corners; tagline and large greeting centred below; chalkboard fills the middle with the 3D pack character standing lower right pointing at it, with desks framing the bottom corners.
- Typography: Elegant thin display serif with swashy caps for the greeting; small clean geometric sans for tagline and contacts; hand-drawn chalk script on the board.
- Colours: #5d503a, #938061, #746a4f, #403824, #e0d4be, #b3a086 (background #5d503a, text #e0d4be, accent #e0d4be).
- Mood and details: witty, warm, nostalgic, chalkboard, classroom desks, pointer stick, anthropomorphic product pack, tick and cross marks, sunlight shadows.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/75857574972938079-bcc6d52e8caf.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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