Reference found on Pinterest, saved by Tőke-Andor Mária. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

New Year · Instagram post · Reference

Red hotel door hanger on a brass handle

A close-up product-style photo of a cream, moulded hotel room door that stands slightly ajar. A glossy crimson door hanger hangs from a polished brass handle. Warm tungsten light and shallow depth of field turn the patterned-carpet corridor behind into soft amber bokeh. The saturated red card against the ivory panels creates the focal point, and the result feels discreet, upscale and festive.

Palette

#dbba8f
#e9cfa9
#593617
#935e2e
#9a1f20
#b23932

Layout: A vertical red door hanger hangs centrally from a brass lever on a cream paneled door, and the message is stacked in the lower half of the hanger. At left, the open doorway shows a blurred warm-lit hotel corridor that adds depth.
Typography: Elegant white copperplate-style script, centered and stacked one or two words per line, with serif-style numerals.

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photographic
luxury
minimal
door hanger
brass door handle
hotel corridor
paneled door
elegant
inviting
warm

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Design an original New Year Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Red hotel door hanger on a brass handle.
- Look and feel: A close-up product-style photo of a cream, moulded hotel room door that stands slightly ajar. A glossy crimson door hanger hangs from a polished brass handle. Warm tungsten light and shallow depth of field turn the patterned-carpet corridor behind into soft amber bokeh. The saturated red card against the ivory panels creates the focal point, and the result feels discreet, upscale and festive.
- Layout: A vertical red door hanger hangs centrally from a brass lever on a cream paneled door, and the message is stacked in the lower half of the hanger. At left, the open doorway shows a blurred warm-lit hotel corridor that adds depth.
- Typography: Elegant white copperplate-style script, centered and stacked one or two words per line, with serif-style numerals.
- Colours: #dbba8f, #e9cfa9, #593617, #935e2e, #9a1f20, #b23932 (background #dbba8f, text #593617, accent #b23932).
- Mood and details: elegant, inviting, warm, door hanger, brass door handle, hotel corridor, paneled door.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/75083518783312277-28f80365ccb6.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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