Woman in a pink ao dai holding a giant white paper peony

Reference found on Pinterest, saved by Lapin Brun. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Lunar New Year · Poster · Reference

Woman in a pink ao dai holding a giant white paper peony

Seamless tomato-red studio backdrop and floor with even, soft fashion lighting. Dusty-pink curtains drape in from both top corners like a theatre stage. The model wears a coral tunic and white floral trousers and hides half her face behind a giant white crepe-paper peony on a tall green stem. The look is a warm, whimsical editorial with a limited red, pink and gold palette.

Palette

#9f241e
#b03727
#bd8776
#d2a191
#ad6852
#d57766

Layout: The model and an oversized flower stand centre-stage, framed by blush curtains on each side; a gold serif headline is centred in the upper third, and a small tracked-out wordmark is centred at the bottom.
Typography: Bold high-contrast gold serif in lowercase with a smaller italic-style lead word; thin wide-tracked geometric sans wordmark.

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photographic
minimal
retro
oversized paper peony
stage curtains
ao dai
floral trousers
playful
charming
festive

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Design an original Lunar New Year poster for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1620 px (same shape as the reference).

Art direction to follow:
- The idea: Woman in a pink ao dai holding a giant white paper peony.
- Look and feel: Seamless tomato-red studio backdrop and floor with even, soft fashion lighting. Dusty-pink curtains drape in from both top corners like a theatre stage. The model wears a coral tunic and white floral trousers and hides half her face behind a giant white crepe-paper peony on a tall green stem. The look is a warm, whimsical editorial with a limited red, pink and gold palette.
- Layout: The model and an oversized flower stand centre-stage, framed by blush curtains on each side; a gold serif headline is centred in the upper third, and a small tracked-out wordmark is centred at the bottom.
- Typography: Bold high-contrast gold serif in lowercase with a smaller italic-style lead word; thin wide-tracked geometric sans wordmark.
- Colours: #9f241e, #b03727, #bd8776, #d2a191, #ad6852, #d57766 (background #9f241e, text #d2a191, accent #d57766).
- Mood and details: playful, charming, festive, oversized paper peony, stage curtains, ao dai, floral trousers.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/7459155626394380-2bef0ac21a4a.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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