1947 rifle versus a 2025 blood-stained sickle, side by side

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Independence Day · Instagram post · Reference

1947 rifle versus a 2025 blood-stained sickle, side by side

A plain white background with two cut-out objects, each with a soft contact shadow: an old wooden bolt-action rifle on the left and a worn sickle with a wooden handle and a bright red blood splatter on the right. The red splash is the only strong colour and pulls the eye. Stark, gallery-like minimalism makes this a social-commentary piece. Flat, clean finish.

Palette

#ffffff
#efefee

Layout: A two-column comparison split by a thin vertical line, with a bold year above each isolated object in the centre; the tagline and greeting are centred below, the URL sits at the bottom and the logo top right, all with generous white space.
Typography: Condensed heavy grotesque numerals for the years; a small regular sans tagline; a wide, thin light sans in caps for the greeting.

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Design an original Independence Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: 1947 rifle versus a 2025 blood-stained sickle, side by side.
- Look and feel: A plain white background with two cut-out objects, each with a soft contact shadow: an old wooden bolt-action rifle on the left and a worn sickle with a wooden handle and a bright red blood splatter on the right. The red splash is the only strong colour and pulls the eye. Stark, gallery-like minimalism makes this a social-commentary piece. Flat, clean finish.
- Layout: A two-column comparison split by a thin vertical line, with a bold year above each isolated object in the centre; the tagline and greeting are centred below, the URL sits at the bottom and the logo top right, all with generous white space.
- Typography: Condensed heavy grotesque numerals for the years; a small regular sans tagline; a wide, thin light sans in caps for the greeting.
- Colours: #ffffff, #efefee (background #ffffff, text #efefee, accent #efefee).
- Mood and details: provocative, somber, reflective, vintage rifle, bloodied sickle, year comparison, vertical divider line.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/729723945914543162-48ab848a18a2.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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