Cheering child in goggles and paper crown sitting in a doodled cardboard box

Reference found on Pinterest, saved by Елена Молчагина. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Children's Day · Instagram post · Reference

Cheering child in goggles and paper crown sitting in a doodled cardboard box

Saturated yellow background with a subtle chevron texture and soft studio lighting. A photographic child cut-out with arms raised bursts out of a kraft cardboard box covered in hand-drawn crayon planets, stars and a house. Glossy red, orange and purple spheres float at the edges, with white doodle burst strokes, tape rolls and a pastel kite adding play. Clean commercial finish with soft drop shadows grounding the box.

Palette

#fdc10e
#fdd83d
#f6f1e6
#e8ab7d
#c78053
#88574b

Layout: Huge condensed white headline spans the top third with the child cut-out overlapping it from below; small spaced greeting above and date below left. Box sits centred in the lower half with floating balls around, and a white rounded pill footer holds logo, site and social icons.
Typography: Ultra-condensed tall white sans caps for the headline; small widely letter-spaced light sans for greeting and date; tiny sans in the footer.

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Design an original Children's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Cheering child in goggles and paper crown sitting in a doodled cardboard box.
- Look and feel: Saturated yellow background with a subtle chevron texture and soft studio lighting. A photographic child cut-out with arms raised bursts out of a kraft cardboard box covered in hand-drawn crayon planets, stars and a house. Glossy red, orange and purple spheres float at the edges, with white doodle burst strokes, tape rolls and a pastel kite adding play. Clean commercial finish with soft drop shadows grounding the box.
- Layout: Huge condensed white headline spans the top third with the child cut-out overlapping it from below; small spaced greeting above and date below left. Box sits centred in the lower half with floating balls around, and a white rounded pill footer holds logo, site and social icons.
- Typography: Ultra-condensed tall white sans caps for the headline; small widely letter-spaced light sans for greeting and date; tiny sans in the footer.
- Colours: #fdc10e, #fdd83d, #f6f1e6, #e8ab7d, #c78053, #88574b (background #fdc10e, text #88574b, accent #c78053).
- Mood and details: joyful, energetic, playful, cardboard box, crayon doodles, kite, glossy balls, paper crown, aviator goggles.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/7107311908805286-4d203958a5f7.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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