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Reference found on Pinterest, saved by Will Smith. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal
Poster · Reference
Poster: An outdoor advertising kiosk using an oversized black eyeglass frame to sharpen a blurred street view
The creative is embedded in a real urban sidewalk scene framed by apartment buildings and storefronts. The billboard image is deliberately blurred except within the oversized eyeglass shape, where parked cars and the street become sharply visible. Muted gray, beige, and green surroundings contrast with the black frame silhouette. The execution feels experiential, photographic, and lightly humorous.
Reference image for inspiration. Editable source files are not included.
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