Double cheeseburger dripping cheese on a rustic wooden board

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Halloween · Story · Reference

Double cheeseburger dripping cheese on a rustic wooden board

A seamless, saturated orange backdrop lit by hard sunlight, with a cleaver's shadow and blade edge intruding from the top right. The hero is a glossy brioche burger with oozing orange and white cheese and crisp bacon. Small orange and white pumpkins and a bowl of cheese sauce add seasonal props. The warm, high-contrast food styling is punchy and appetising.

Palette

#fba447
#d95e26
#3c0b04
#d7864b
#a54e29
#742d14

Layout: The burger sits centred in the lower half on a wooden board, with a dip bowl on the left and pumpkins on the right. A two-line headline is centred above the burger, with generous orange space overhead.
Typography: Rough, horror-style condensed display caps in an orange-to-yellow gradient, with a larger second line.

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photographic
bright
pumpkins
cleaver shadow
dripping cheese
wooden board
indulgent
playful
spooky

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Add your brand details and pick an AI. The prompt keeps this design's idea and style, and swaps in your brand.

Brand nameWhat you sellOffer or message (optional)Website or handle (optional)Language

Your logo (optional)

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Design an original Halloween Instagram story for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1920 px (story / reel).

Art direction to follow:
- The idea: Double cheeseburger dripping cheese on a rustic wooden board.
- Look and feel: A seamless, saturated orange backdrop lit by hard sunlight, with a cleaver's shadow and blade edge intruding from the top right. The hero is a glossy brioche burger with oozing orange and white cheese and crisp bacon. Small orange and white pumpkins and a bowl of cheese sauce add seasonal props. The warm, high-contrast food styling is punchy and appetising.
- Layout: The burger sits centred in the lower half on a wooden board, with a dip bowl on the left and pumpkins on the right. A two-line headline is centred above the burger, with generous orange space overhead.
- Typography: Rough, horror-style condensed display caps in an orange-to-yellow gradient, with a larger second line.
- Colours: #fba447, #d95e26, #3c0b04, #d7864b, #a54e29, #742d14 (background #fba447, text #3c0b04, accent #d95e26).
- Mood and details: indulgent, playful, spooky, pumpkins, cleaver shadow, dripping cheese, wooden board.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/6896205673570093-beda7772442d.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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