Adult son and elderly father holding branded coffee mugs

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Father's Day · Instagram post · Reference

Adult son and elderly father holding branded coffee mugs

Solid deep forest-green background with a sepia-toned cutout photo of a son with arm around his grey-bearded father, both holding white mugs with a circular logo. A dusty pink starburst sticker with a steaming cup illustration announces the offer. Cream type and a scribbled note add a retro, zine-like cafe feel.

Palette

#1f3f27
#303221
#41422f
#c3b2a5
#545743
#97927d

Layout: Stacked bold headline centred at top, pink scalloped badge overlapping at right; cutout photo of two men fills the lower two-thirds, with a handwritten note and arrow at left.
Typography: Heavy geometric sans caps in cream; circular bold text on badge; casual handwritten script accent.

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photographic
retro
flat
coffee cups
starburst badge
handwritten note
duotone photo
warm
friendly
nostalgic

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Design an original Father's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Adult son and elderly father holding branded coffee mugs.
- Look and feel: Solid deep forest-green background with a sepia-toned cutout photo of a son with arm around his grey-bearded father, both holding white mugs with a circular logo. A dusty pink starburst sticker with a steaming cup illustration announces the offer. Cream type and a scribbled note add a retro, zine-like cafe feel.
- Layout: Stacked bold headline centred at top, pink scalloped badge overlapping at right; cutout photo of two men fills the lower two-thirds, with a handwritten note and arrow at left.
- Typography: Heavy geometric sans caps in cream; circular bold text on badge; casual handwritten script accent.
- Colours: #1f3f27, #303221, #41422f, #c3b2a5, #545743, #97927d (background #1f3f27, text #c3b2a5, accent #c3b2a5).
- Mood and details: warm, friendly, nostalgic, coffee cups, starburst badge, handwritten note, duotone photo.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/6825836930606014-9d24c5d7a9e0.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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