Top-down lattice pie eyed by a sneaky dog peeking in

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Thanksgiving · Instagram post · Reference

Top-down lattice pie eyed by a sneaky dog peeking in

The background is a flat burnt-orange colour. A photographic overhead lattice-top pie in a white fluted dish casts a soft drop shadow. A cutout of a terrier's head and paws reaches in from the right, and the dog's gaze leads the eye to the pie. The palette is tonal, with warm oranges and pink type, for a clean, modern collage finish.

Palette

#c55528
#f4c37d
#df7149
#8e4927
#e29e5a
#f7e8cd

Layout: The greeting sits top-left and the pie in its dish is at centre-left. A cutout dog's head and paws intrude from the right edge, and the sign-off copy is at the bottom-left, with generous open orange space.
Typography: Rounded geometric sans in lowercase bold, set in salmon pink on orange.

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Design an original Thanksgiving Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Top-down lattice pie eyed by a sneaky dog peeking in.
- Look and feel: The background is a flat burnt-orange colour. A photographic overhead lattice-top pie in a white fluted dish casts a soft drop shadow. A cutout of a terrier's head and paws reaches in from the right, and the dog's gaze leads the eye to the pie. The palette is tonal, with warm oranges and pink type, for a clean, modern collage finish.
- Layout: The greeting sits top-left and the pie in its dish is at centre-left. A cutout dog's head and paws intrude from the right edge, and the sign-off copy is at the bottom-left, with generous open orange space.
- Typography: Rounded geometric sans in lowercase bold, set in salmon pink on orange.
- Colours: #c55528, #f4c37d, #df7149, #8e4927, #e29e5a, #f7e8cd (background #c55528, text #f7e8cd, accent #df7149).
- Mood and details: playful, warm, cheeky, lattice pie, dog, pie dish.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/682365781084038065-0fd192d661e9.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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