A chocolate tart slice as an arrowhead on a drawn bow

Reference found on Pinterest, saved by justkeepsantuy. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Dussehra · Instagram post · Reference

A chocolate tart slice as an arrowhead on a drawn bow

A flat, saturated yellow background holds a vector bow in brown and gold with ornamental swirl details, its string drawn taut. A photographic slice of chocolate ganache tart replaces the arrowhead and is the focal point, contrasting realistic texture with the flat illustration. The palette is limited to yellow, brown and gold, which gives it a cheerful, clean look.

Palette

#ffd31a
#ffffff
#eebc1f
#d59b24
#fce477
#ae7333

Layout: The logo sits top right. The headline and hashtag are centred in the upper third. Below them, a centred bow spans the width with a vertical arrow shaft whose tip is a triangular tart slice. The creative is shown on a yellow panel inside white side margins.
Typography: Bold geometric sans caps in dark brown for the headline; lighter sans caps for the hashtag.

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Design an original Dussehra Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: A chocolate tart slice as an arrowhead on a drawn bow.
- Look and feel: A flat, saturated yellow background holds a vector bow in brown and gold with ornamental swirl details, its string drawn taut. A photographic slice of chocolate ganache tart replaces the arrowhead and is the focal point, contrasting realistic texture with the flat illustration. The palette is limited to yellow, brown and gold, which gives it a cheerful, clean look.
- Layout: The logo sits top right. The headline and hashtag are centred in the upper third. Below them, a centred bow spans the width with a vertical arrow shaft whose tip is a triangular tart slice. The creative is shown on a yellow panel inside white side margins.
- Typography: Bold geometric sans caps in dark brown for the headline; lighter sans caps for the hashtag.
- Colours: #ffd31a, #ffffff, #eebc1f, #d59b24, #fce477, #ae7333 (background #ffffff, text #ae7333, accent #ffd31a).
- Mood and details: playful, witty, warm, bow and arrow, chocolate tart slice, ornate gold bow.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/670403094575737699-ab4e200b7ddd.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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