Giant brick-built HOLI letters on a construction site, splashed with colour

Reference found on Pinterest, saved by MAGNUM CONSTRUCTIONS. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Holi · Instagram post · Reference

Giant brick-built HOLI letters on a construction site, splashed with colour

This is an AI-generated photoreal scene under a bright blue sky with white clouds, with a tower crane on the right. Oversized orange brick letters are dusted with pink, yellow and blue gulal, and plumes of coloured powder burst from the top. Workers in hi-vis vests and yellow hard hats build and throw colour, with loose brick piles in the foreground. The light is harsh daylight and the colours are saturated and punchy.

Palette

#6f403a
#37a2d3
#c89567
#bac5de
#ae5b52
#5a6a72

Layout: Huge 3D brick letters spelling the festival name fill the upper and middle frame, with workers on top and around the base. A small tagline and bold yellow greeting sit centred on the wall below. The logo is top-left and a white footer strip holds social icons and a phone number.
Typography: Condensed bold yellow sans caps for the greeting, with a small white italic semi-bold sans tagline above it; plain sans in the footer.

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photographic
3d
bright
brick letters
gulal powder clouds
construction workers
crane
hard hats
brick stacks
joyful
energetic
celebratory

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Design an original Holi Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Giant brick-built HOLI letters on a construction site, splashed with colour.
- Look and feel: This is an AI-generated photoreal scene under a bright blue sky with white clouds, with a tower crane on the right. Oversized orange brick letters are dusted with pink, yellow and blue gulal, and plumes of coloured powder burst from the top. Workers in hi-vis vests and yellow hard hats build and throw colour, with loose brick piles in the foreground. The light is harsh daylight and the colours are saturated and punchy.
- Layout: Huge 3D brick letters spelling the festival name fill the upper and middle frame, with workers on top and around the base. A small tagline and bold yellow greeting sit centred on the wall below. The logo is top-left and a white footer strip holds social icons and a phone number.
- Typography: Condensed bold yellow sans caps for the greeting, with a small white italic semi-bold sans tagline above it; plain sans in the footer.
- Colours: #6f403a, #37a2d3, #c89567, #bac5de, #ae5b52, #5a6a72 (background #37a2d3, text #6f403a, accent #ae5b52).
- Mood and details: joyful, energetic, celebratory, brick letters, gulal powder clouds, construction workers, crane, hard hats, brick stacks.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/663929170112845808-ad78d601b49d.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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