Smiling man dressed as King Mahabali holding a suitcase, passports and tickets

Reference found on Pinterest, saved by dot.parrk. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Onam · Instagram post · Reference

Smiling man dressed as King Mahabali holding a suitcase, passports and tickets

A solid festive-green background with a soft radial glow behind the hero. A cut-out photo of a beaming man in the Mahabali costume, with a gold crown and palm-leaf umbrella, gives a thumbs-up while holding a rose-gold suitcase and blue passports with tickets. Pink and yellow chrysanthemums with green leaves frame the top and bottom-right. The finish is clean and flat, with a frosted rounded-rectangle info card.

Palette

#216224
#388535
#d4bfb4
#cb8f72
#986548
#f5d688

Layout: Centred vertical stack: a hand-lettered greeting in the upper third, the photographic hero in the middle standing behind a thin ledge, and a translucent rounded panel below with the brand and contact details. Flower clusters crop in at the top centre and bottom-right corner, leaving generous green negative space.
Typography: Rounded, bubbly white Malayalam hand-lettering with scattered small flower accents; heavy geometric sans caps for the brand; small light sans for the contact lines

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Design an original Onam Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Smiling man dressed as King Mahabali holding a suitcase, passports and tickets.
- Look and feel: A solid festive-green background with a soft radial glow behind the hero. A cut-out photo of a beaming man in the Mahabali costume, with a gold crown and palm-leaf umbrella, gives a thumbs-up while holding a rose-gold suitcase and blue passports with tickets. Pink and yellow chrysanthemums with green leaves frame the top and bottom-right. The finish is clean and flat, with a frosted rounded-rectangle info card.
- Layout: Centred vertical stack: a hand-lettered greeting in the upper third, the photographic hero in the middle standing behind a thin ledge, and a translucent rounded panel below with the brand and contact details. Flower clusters crop in at the top centre and bottom-right corner, leaving generous green negative space.
- Typography: Rounded, bubbly white Malayalam hand-lettering with scattered small flower accents; heavy geometric sans caps for the brand; small light sans for the contact lines
- Colours: #216224, #388535, #d4bfb4, #cb8f72, #986548, #f5d688 (background #216224, text #f5d688, accent #388535).
- Mood and details: joyful, festive, friendly, Mahabali king costume, olakkuda palm umbrella, suitcase, passports and tickets, chrysanthemum flowers, small florets.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/637118678579487404-2ea0e1e91fb1.png (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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