Schoolgirl walking away with grey feathered wings

Reference found on Pinterest, saved by Mahendra Surve. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

Women's Day · Instagram post · Reference

Schoolgirl walking away with grey feathered wings

Off-white textured paper background with a very faint light-grey giant numeral behind the subject. The hero is a photo cutout of a small schoolgirl with a brown leather backpack walking away from the viewer, with a white sticker outline and a soft ground shadow. Large monochrome grey feathered wings spread behind her. The only warm colour comes from the rust-brown headline and the backpack, giving a restrained editorial finish.

Palette

#fbfbfb
#e2e1e1
#a09e9d
#6a605c
#828080
#c3bbb6

Layout: A centred photo cutout of a girl seen from behind, framed by spread wings, sits over a faint oversized numeral 8. The greeting and quote are stacked above centre, the logo is at the top left, and a thin footer rule with social icons runs along the bottom. There is generous white space.
Typography: Brown-orange soft serif in lowercase for the greeting; small heavy black sans caps for the quote; thin light sans caps in the footer

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Design an original Women's Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Schoolgirl walking away with grey feathered wings.
- Look and feel: Off-white textured paper background with a very faint light-grey giant numeral behind the subject. The hero is a photo cutout of a small schoolgirl with a brown leather backpack walking away from the viewer, with a white sticker outline and a soft ground shadow. Large monochrome grey feathered wings spread behind her. The only warm colour comes from the rust-brown headline and the backpack, giving a restrained editorial finish.
- Layout: A centred photo cutout of a girl seen from behind, framed by spread wings, sits over a faint oversized numeral 8. The greeting and quote are stacked above centre, the logo is at the top left, and a thin footer rule with social icons runs along the bottom. There is generous white space.
- Typography: Brown-orange soft serif in lowercase for the greeting; small heavy black sans caps for the quote; thin light sans caps in the footer
- Colours: #fbfbfb, #e2e1e1, #a09e9d, #6a605c, #828080, #c3bbb6 (background #fbfbfb, text #6a605c, accent #6a605c).
- Mood and details: hopeful, inspiring, gentle, angel wings, schoolgirl with backpack, giant number 8, sticker cutout outline.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/628392954305723109-f4fdf87ed710.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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