Gandhi's face formed from dense text of his quotes

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Gandhi Jayanti · Instagram post · Reference

Gandhi's face formed from dense text of his quotes

Pure black background with a centred portrait of Gandhi rendered as a mosaic of white quotation text, lit from the front so the face emerges and edges dissolve into darkness. Monochrome palette with a single deep-red accent on the festival name. Sombre, gallery-like finish with ample dark negative space.

Palette

#000002
#020203
#0a090a
#1d1717
#2f2e2e
#4f4f4f

Layout: Logo top-left and tagline top-right; the text-portrait sits centred, fading into black; greeting, subline and date stacked centred below; website bottom-left and phone with social icons bottom-right.
Typography: Small tracked sans 'HAPPY' over a red serif caps title; light sans for subline and date; bold sans logo.

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dark
typographic
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typographic portrait
gandhi face
quotes text texture
solemn
reverent
dramatic

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Design an original Gandhi Jayanti Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Gandhi's face formed from dense text of his quotes.
- Look and feel: Pure black background with a centred portrait of Gandhi rendered as a mosaic of white quotation text, lit from the front so the face emerges and edges dissolve into darkness. Monochrome palette with a single deep-red accent on the festival name. Sombre, gallery-like finish with ample dark negative space.
- Layout: Logo top-left and tagline top-right; the text-portrait sits centred, fading into black; greeting, subline and date stacked centred below; website bottom-left and phone with social icons bottom-right.
- Typography: Small tracked sans 'HAPPY' over a red serif caps title; light sans for subline and date; bold sans logo.
- Colours: #000002, #020203, #0a090a, #1d1717, #2f2e2e, #4f4f4f (background #000002, text #4f4f4f, accent #4f4f4f).
- Mood and details: solemn, reverent, dramatic, typographic portrait, gandhi face, quotes text texture.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/600315825371079915-c3771977f16d.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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