Punjabi family celebrating Baisakhi in a home courtyard with a dhol

Reference found on Pinterest, saved by Roma Gautam. View the original pin The design belongs to its creator: use it for art direction, not as a template. Request removal

other-festival · Instagram post · Reference

Punjabi family celebrating Baisakhi in a home courtyard with a dhol

This is a sunlit, AI-rendered scene looking out through a wooden doorway with a red curtain. A family in saffron, pink and turquoise traditional outfits gathers on a veranda while a man plays a dhol. The garden background is softly blurred and green, with golden tassel lanterns hanging from the top edge and bright flowers along the sides. Warm backlight and a shallow depth of field give it an intimate, homely feel, and thin white triangle outlines connect to the orange corner badge.

Palette

#747f62
#bfa57e
#1f100d
#7e3626
#c66a4d
#aa4032

Layout: A full-bleed photo seen through an open doorway, with children in the foreground walking toward adults and a dhol player. A centred two-line headline and a small spaced-caps greeting sit in the soft upper background, the logo is top right, and an orange triangle badge in the bottom-left corner holds the powered-by line.
Typography: Light sans first line with a bold italic sans second line and one keyword in orange; small letter-spaced sans caps for the greeting

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Design an original other-festival Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Punjabi family celebrating Baisakhi in a home courtyard with a dhol.
- Look and feel: This is a sunlit, AI-rendered scene looking out through a wooden doorway with a red curtain. A family in saffron, pink and turquoise traditional outfits gathers on a veranda while a man plays a dhol. The garden background is softly blurred and green, with golden tassel lanterns hanging from the top edge and bright flowers along the sides. Warm backlight and a shallow depth of field give it an intimate, homely feel, and thin white triangle outlines connect to the orange corner badge.
- Layout: A full-bleed photo seen through an open doorway, with children in the foreground walking toward adults and a dhol player. A centred two-line headline and a small spaced-caps greeting sit in the soft upper background, the logo is top right, and an orange triangle badge in the bottom-left corner holds the powered-by line.
- Typography: Light sans first line with a bold italic sans second line and one keyword in orange; small letter-spaced sans caps for the greeting
- Colours: #747f62, #bfa57e, #1f100d, #7e3626, #c66a4d, #aa4032 (background #1f100d, text #bfa57e, accent #aa4032).
- Mood and details: joyful, warm, familial, dhol, turbans, hanging tassel lanterns, flowers, doorway frame, rug.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/599752875428565991-857c12973da5.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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