Woman in saree standing waist-deep in river facing the setting sun

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Chhath Puja · Instagram post · Reference

Woman in saree standing waist-deep in river facing the setting sun

A hazy peach-to-cream sunset sky fades into a golden river where a woman in a floral saree stands with her back to the viewer. Other devotees appear as small silhouettes along the horizon. The sun glows behind her head and the oversized headline, which looks like it is lit from behind. Warm orange tones, soft backlight and real photography make it feel intimate and reverent.

Palette

#f9f2e1
#edcca7
#ba8e65
#d9a979
#937355
#6f563f

Layout: Brand logo top centre, a three-line Hindi couplet centred below, then huge Devanagari headline spanning the width with the devotee's silhouette overlapping it at centre. The lower half is rippling golden water, with a white tagline pill at the bottom centre.
Typography: Huge heavy Devanagari display in translucent saffron gradient; smaller bold rust-brown Devanagari verse; bold geometric sans caps in the tagline pill.

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photographic
typographic
setting sun
river water
devotee in saree
silhouettes
devotional
serene
warm

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Design an original Chhath Puja Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1080 px (Instagram square).

Art direction to follow:
- The idea: Woman in saree standing waist-deep in river facing the setting sun.
- Look and feel: A hazy peach-to-cream sunset sky fades into a golden river where a woman in a floral saree stands with her back to the viewer. Other devotees appear as small silhouettes along the horizon. The sun glows behind her head and the oversized headline, which looks like it is lit from behind. Warm orange tones, soft backlight and real photography make it feel intimate and reverent.
- Layout: Brand logo top centre, a three-line Hindi couplet centred below, then huge Devanagari headline spanning the width with the devotee's silhouette overlapping it at centre. The lower half is rippling golden water, with a white tagline pill at the bottom centre.
- Typography: Huge heavy Devanagari display in translucent saffron gradient; smaller bold rust-brown Devanagari verse; bold geometric sans caps in the tagline pill.
- Colours: #f9f2e1, #edcca7, #ba8e65, #d9a979, #937355, #6f563f (background #f9f2e1, text #6f563f, accent #d9a979).
- Mood and details: devotional, serene, warm, setting sun, river water, devotee in saree, silhouettes.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/591308626118649508-0a9f01e5f500.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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