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Independence Day · Instagram post · Reference

Tricolour palette swatches with hex codes and a 76th-anniversary wordmark

Set on an off-white, lightly textured paper background, this is a designer's colour-palette card. A flat saffron circle, a navy Ashoka chakra and a green circle sit in a row, each labelled with its hex code. Below, a large pale-grey word has the digits 76 swapped in for letters, one in saffron and one in green. The look is flat, airy and precise, with the national colours as the only colour.

Palette

#f8f8f9
#e6e8e8
#d0d6dd
#b2c2c8

Layout: Social icons sit at the top left, the logo at the top right and the handle at the bottom left. The centred stack runs from a small headline and a tracked line of three values to three circle swatches with hex labels, then a large wordmark with a coloured greeting beneath, all with lots of white space.
Typography: Condensed, spaced blue sans caps for the headline and very widely tracked tiny caps for the values. The wordmark is a chunky display serif with the numerals 76 set in the flag colours, over a bold geometric sans greeting in three colours.

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minimal
typographic
flat
colour swatches
Ashoka chakra
hex codes
tricolour
clean
clever
patriotic

Make your own version with AI

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Design an original Independence Day Instagram post for my brand, following the art direction below. It describes a reference design in full, so you don't need to see the reference.

My brand: [my brand], [what my business sells].
Language for any text on the design: English.
Size: 1080 × 1350 px (Instagram portrait).

Art direction to follow:
- The idea: Tricolour palette swatches with hex codes and a 76th-anniversary wordmark.
- Look and feel: Set on an off-white, lightly textured paper background, this is a designer's colour-palette card. A flat saffron circle, a navy Ashoka chakra and a green circle sit in a row, each labelled with its hex code. Below, a large pale-grey word has the digits 76 swapped in for letters, one in saffron and one in green. The look is flat, airy and precise, with the national colours as the only colour.
- Layout: Social icons sit at the top left, the logo at the top right and the handle at the bottom left. The centred stack runs from a small headline and a tracked line of three values to three circle swatches with hex labels, then a large wordmark with a coloured greeting beneath, all with lots of white space.
- Typography: Condensed, spaced blue sans caps for the headline and very widely tracked tiny caps for the values. The wordmark is a chunky display serif with the numerals 76 set in the flag colours, over a bold geometric sans greeting in three colours.
- Colours: #f8f8f9, #e6e8e8, #d0d6dd, #b2c2c8 (background #f8f8f9, text #b2c2c8, accent #b2c2c8).
- Mood and details: clean, clever, patriotic, colour swatches, Ashoka chakra, hex codes, tricolour.
- Reference image, only if you can open it: https://media.uidiscovery.com/captures/creatives/575264552425010283-9ba4bb079230.jpg (if you can't, carry on from these notes; don't ask me for it).

Rules:
- Build the same kind of idea around [my brand]: make my product or service the hero, the way the reference does. Don't copy its artwork, people, products, logo or text.
- Leave a clean space for my logo. Never invent a logo, prices, phone numbers or claims.
- One strong idea, few words, and text large enough to read on a phone.

Before you design, ask me for my brand name and what my business sells. Then create the image.

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